LG Electronics Canada

LG Electronics Canada

November 09, 2007 10:00 ET

LG MUZIQ Debuts in Canada

Powerful multimedia phone a Bell Mobility exclusive, offers unique new interface that enhances client experience

TORONTO, ONTARIO--(Marketwire - Nov. 9, 2007) - LG today announced the availability of the LG MUZIQ™, an innovative mobile phone packed with rich music and other multimedia features and a unique new interface that delivers a personalized user experience, exclusively from Bell Mobility.

"This is the ultimate music phone because it is the only cell phone in Canada with a Music Broadcaster that lets you play music from your cell phone on any FM radio," said Andrew Barrett, Vice President, Marketing, LG Electronics Canada, "Stylish music lovers no longer need a separate cell phone and MP3 player because the LG Muziq combines the best of both in one striking and technological leading edge unit."

The LG MUZIQ delivers an extensive array of entertainment services such as full-length movies, full-track song and album downloads and SIRIUS Satellite Radio. And for those who like to share their music, the built-in MUZIQ Broadcaster can transmit music wirelessly to any FM radio source.

Delivered in a stylish and compact package, the LG MUZIQ also includes a 1.3 megapixel camera / camcorder with flash and zoom. Its Background Manager lets clients keep playing their music while they use other interactive services such as messaging or web browsing.

The LG MUZIQ also introduces the Bell User Experience, the first fully embedded and customized mobile phone user interface in Canada. Clients can quickly select their preferred content on a carousel located on the home screen, creating short cuts to favourite applications and services. Personalized bubbles deliver dynamic data, such as weather and headlines. The interface also enables clients to download service updates and new features from Bell.

"The user interface is becoming an increasingly important feature for wireless clients. The Bell User Experience allows exceptionally fast and easy access to a client's favourite services, and keeps them directly connected to the news and information content they select themselves," said Adel Bazerghi, Vice President, Products for Bell Mobility.

Other features of the LG MUZIQ include:

- Mobile Media: play streaming media, Mobile TV, Mobile Radio and

- Picture and video messaging to share media, sounds and text from
phone to phone or phone to email

- Text messaging

- MP3 ringtones and images

- Mobile browser

- Location Based Services capability

- JAVA 2.0 (J2ME) to download games and applications

- Integrated music player with digital EQ presets and repeat/shuffle

- Touch-sensitive music controls with vibe feedback

- One-touch speakerphone

- Bluetooth® for wireless stereo headset support, wireless
printing, contact/scheduler, file transfer and dial-up network

- Expandable MicroSD port-to-store music, images and videos

The LG MUZIQ is available for as low as $79.95 on a three-year contract. For more information, please visit: www.lg.ca and www.bell.ca/wireless.

About LG

The LG brand was established in 1995. The company is a global force in electronics, information and communications products, with more than 82,000 employees working in 77 countries around the world, and annual total revenues of more than US $35-billion (non-consolidated). LG Canada has offices in Toronto and Vancouver. LG Canada is focused on delivering award-winning products known for blending style and technology. These innovative products include cell phones, flat screen TVs, laptop computers and digital appliances. For more information please visit www.lg.ca.

About Bell

Bell is Canada's largest communications company, providing consumers with solutions to all their communications needs, including telephone services, wireless communications, high-speed Internet, digital television and voiceover IP. Bell also offers integrated information and communications technology (ICT) services to businesses and governments, and is the Virtual Chief Information Officer (VCIO) to small and medium businesses (SMBs). Bell is proud to be a Premier National Partner and the exclusive Communications Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is wholly owned by BCE Inc. For information on Bell's products and services, please visit www.bell.ca. For corporate information on BCE, please visit www.bce.ca.

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