SOURCE: Source Marketing

May 01, 2013 10:16 ET

Liberty Creek® Vineyards Donates to Operation Gratitude, Brings Power of Country Music to Troops Overseas

MODESTO, CA--(Marketwired - May 01, 2013) -  Liberty Creek Vineyards is bringing country music and a reminder of the comforts of home to US military members serving overseas through "Tunes for Troops," a program run in conjunction with Operation Gratitude. A donation from Liberty Creek will enable Operation Gratitude to include country music compilation CDs in their care packages. Liberty Creek kicks off this patriotic program May 1st, and it will run through July 31st, 2013.

Consumers can show their support by visiting LibertyCreekWine.com and entering the unique code found on specially tagged bottles of Liberty Creek Wine. Liberty Creek will express its appreciation by donating $1.00 per code to Operation Gratitude, up to $10,000. Operation Gratitude will use this donation to provide the special country music compilation CDs for our troops.

"At Liberty Creek Vineyards, we are very proud of our American roots, and we are privileged to be able to honor the troops who are out there defending our country," says Michael Shastid, Brand Marketing Specialist, Liberty Creek Vineyards. "Operation Gratitude's unending support for US troops over the years has been remarkable, and this partnership has provided the perfect opportunity for us to express our thanks."

Operation Gratitude sends care packages and letters personally addressed to U.S. Service Members and wounded warriors, and believes music makes the packages even more meaningful.

"Music can be a powerful motivator, and we have seen first-hand how it can boost morale and lift the spirits of our service men and women," says Carolyn Blashek, Founder of Operation Gratitude. "We are grateful for Liberty Creek's support of "Tunes for Troops" as we seek to provide some degree of comfort to those troops who are far from home."

For more information about Liberty Creek Wine and their program to support Operation Gratitude, please visit www.LibertyCreekWine.com.

About Liberty Creek Wine

The heritage of Liberty Creek Vineyards is rooted in the rich soils of California, where our grapes are carefully selected for their quality and authentic varietal character. Liberty Creek offers nine great-tasting and affordable wines in a vibrant, fruit-forward portfolio: Chardonnay, Merlot, Cabernet Sauvignon, White Zinfandel, Sweet Red, Pinot Grigio, Pinot Noir, and New Moscato and Pink Moscato. We support those who find value in tradition, yet stay true to themselves!

For more information about Liberty Creek, please visit www.LibertyCreekWine.com.

About Operation Gratitude

Operation Gratitude annually sends 100,000+ care packages filled with snacks, toiletries, entertainment items and personal letters of appreciation addressed to individually named U.S. Service Members, including those who have been wounded and are recovering in transition units. Our mission is to lift morale, bring a smile to a service member's face and express to our Armed Forces the appreciation and support of the American people. Each package contains donated product valued at ~$100 and costs the organization $15 to assemble and ship. On December 7, 2013, Operation Gratitude volunteers will send the One Millionth Care Package to American Military and their families.

For more information about Operation Gratitude, please visit www.OperationGratitude.com.

About Source Marketing

Source Marketing is a diversified marketing services agency providing promotional, experiential, retail, digital/social and direct marketing services, specializing in "Right Now Marketing" that can be deployed quickly to achieve business objectives. Source Marketing is a member of the MDC Partners network, one of the world's leading marketing communications firms. Corporate headquarters are located in Norwalk, CT. For more information about Source Marketing, please visit www.source-marketing.com.

California Table Wine, ©2013 Liberty Creek Vineyards, Modesto, CA. All rights reserved.

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