SOURCE: LifePics

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September 09, 2010 17:13 ET

LifePics Releases iPhone Ordering App, the First Mobile App That Allows Consumers to Order Prints Through a Network of Photofinishers

BOULDER, CO--(Marketwire - September 9, 2010) -  LifePics today released its LifePics for iPhone app, an industry-unique app that allows iPhone users to order prints within the app and pick the prints up at any retailer in the LifePics Network, often within an hour. The app, which is free to download and works on iPad and iPod touch devices as well, is the first iPhone app that allows users to order prints from an iPhone and pick up the order at their favorite local photofinisher. Consumers choose which print sizes and quantities to order based on the retailer's offering, and specify a pickup location from over 10,000 stores in the LifePics Network. The app is part of LifePics' larger strategy to enable consumers to order prints through the LifePics Network from anywhere digital photos are stored and shared.

"The new version of the iPhone app is incredible," said Steve Elkins, Vice President at Bedford Camera and Video. "This truly revolutionizes the way people will use their iPhone for photography. A person in my area can now take a photo on their iPhone, order it to our store in a variety of print sizes, and pick it up in less than an hour. The app is smart enough to know which print sizes we offer, our store's contact information, and even can produce a map of exactly where our store is. We will certainly be promoting this app to our entire community, as we want every iPhone user in our area printing to our store. The app adds a new revenue stream to our business as well as increases foot traffic through our door."

Earlier this year, LifePics launched its OPEN Program as part of the company's strategy to send digital photo orders to LifePics retailers from a variety of sources, including mobile phones. The LifePics API allows developers to make multiple calls to the LifePics Network to list specific store information and product offerings, and send order confirmation and "ready for pickup" emails. Orders are routed to the chosen store or lab and can be printed on any printing equipment. The LifePics for iPhone app allows users to order all photos on their iPhone, as well as any of their photos stored in a LifePics online account.

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