SOURCE: Lightscape Technologies Inc.

Lightscape Technologies Inc.

June 12, 2009 11:38 ET

Lightscape Expands Working Relationship With New World Group

Partnership to Focus on New World Department Store China

HONG KONG--(Marketwire - June 12, 2009) - Lightscape Technologies Inc. (OTCBB: LTSC), an operator of digital out-of-home advertising media and provider of LED solutions, today announced it has expanded its OOH advertising network relationship with New World Group to focus on the New World Department Store China properties throughout mainland China.

The first phase of the network build-out will include the installation of an LED billboard at each of 9 sites in the following cities and is expected to be completed by September 2009:

--  4 sites in Shanghai
--  3 sites in Beijing
--  1 site in Wuhan
--  1 site in Changsha
    

Lightscape will have the exclusive right to operate the OOH advertising network throughout New World Department Store China Sites. Ogilvy & Mather, LIME and XinTong Media will continue to act as advertising sales agents for Lightscape's OOH LED advertising network.

Lightscape's OOH media and advertising network currently manages content for TVB, Universal Music East Asia, Emperor Entertainment, Universe International, Media Asia, CEINet, as well as a growing list of international and domestic advertising clients.

Bondy Tan, President and CEO of Lightscape, commented, "Lightscape's partnership with New World Group is fundamental to the long-term success of our company. This new arrangement aligns our operating focus with New World Department Store China's vast OOH advertising opportunity. We expect to continue to work closely with New World Group companies in the future."

About Lightscape Technologies

Lightscape Technologies Inc. (OTCBB: LTSC) is a leading digital media and LED solutions company in Asia. Lightscape is building a digital out-of-home media network in greater China and Singapore focused on LED billboards and LCD screens in prime locations. The Company also designs, markets, sells and installs large-scale LED video screens and LED systems. Lightscape is headquartered in Hong Kong, and the Company has offices in Singapore, China and Macau. For additional information, please visit www.lightscapetech.com.hk.

Cautionary Disclaimer -- Forward-Looking Statements

This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities Exchange Act of 1934, as amended. Such forward-looking statements include, among others, the estimation, expectation and/or claim, as applicable, that: the first phase of an OOH LED advertising network build-out at 9 New World Department Store China sites is expected to be completed by September 2009; Lightscape expects that the network build-out at each of the 9 New World Department Store China sites will include the installation of 1 LED billboard; Lightscape expects Ogilvy & Mather, LIME and XinTong Media to sell advertising space on Lightscape's OOH LED advertising network; and Lightscape expects to continue to work closely with New World Group companies in the future. Actual results could differ from those projected in any forward-looking statements due to a variety of risks, uncertainties and other factors, including, but not limited to, delays in the supply of LED modules, LED video screens and other hardware; risks of downturns in economic conditions generally and in China specifically; competition with larger companies with greater resources and more experience in providing OOH advertising services; the availability of timely financing; and the Company's ability to manage growth. These forward-looking statements are made as of the date of this news release and the Company assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although the Company believes that the beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance those beliefs, plans, expectations, or intentions will prove to be accurate. Investors should consider all of the information set forth herein and should also refer to the risk factors disclosed in the Company's periodic reports filed from time-to-time with the Securities and Exchange Commission and available at www.sec.gov.

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