SOURCE: Linda Loudermilk

April 29, 2005 22:45 ET

Linda Loudermilk Follows Garden Runway Show With Trunk Show to Benefit Chrysalis

LOS ANGELES, CA -- (MARKET WIRE) -- April 29, 2005 -- Following last week's garden runway show of the luxury eco by Linda Loudermilk fall '05 collection, Linda Loudermilk is holding a trunk show from 11 a.m. to 4 p.m. on May 1 to benefit Chrysalis, a non-profit organization that helps economically disadvantaged and homeless people become self-sufficient through jobs. Loudermilk will discuss the inspiration for her fall '05 collection, which includes sea-inspired jellyfish prints, sweaters with "tentacles" like an octopus and the Hope Series, which incorporates images from acclaimed photographer Steve McCurry. Her current spring collection will be sold to guests at special friends and family prices, with 10% of all proceeds going directly to Chrysalis.

Loudermilk is the first high-end fashion designer to use sustainable, organic and recycled fabrics, such as sasawashi (from a Japanese leaf), bamboo jersey, organic cotton, reclaimed European lace, soya (from soybeans), Lenpur (from wood pulp), and Eco-Spun, made from recycled plastic bottles blended with cotton.

Loudermilk's April 23 fashion show, which had a runway crossing her swimming pool, was attended by some of Los Angeles' fashion elite. Her designs grace many celebrities, including Debra Messing, Jennifer Beals, Maria Bello, Jane Fonda, Tori Amos, and Mariel Hemingway, who donned her Katherine Dress and Otter Jacket (not made from otter, of course) at the LOHAS (Lifestyles of Health and Sustainability) 9 Forum on April 26, where she spoke about "Getting LOHAS to the Tipping Point." Sharon Lawrence wore Loudermilk's fashions when she presented the Outstanding Sustainable Style Awards, given by the Sustainable Style Foundation.

Loudermilk also spoke at LOHAS 9, sharing her thoughts on "Building LOHAS Community." As the founder of the luxury eco Social Network, she brings together people and companies who seek and provide ecologically-sound luxury products. Loudermilk will soon open the luxury eco by Linda Loudermilk store on Melrose Avenue in West Hollywood to offer these products directly to consumers.

The runway show and the trunk show were sponsored by Real Food Daily and Izze Beverages, who supplied the food and beverages respectively. Sponsors of the fashion show also included Suki skincare, Rapunzel chocolates and Blue.

For information about Chrysalis, visit www.changelives.org. For information on Linda Loudermilk and the luxury eco Social Network, visit www.luxuryeco.com.

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