SOURCE: Link Analytics

Link Analytics

July 02, 2013 08:00 ET

Link Analytics Appoints Greg Carter as Vice President, Market Development, North America

ATLANTA, GA --(Marketwired - July 02, 2013) - Link Analytics, an analytical technology company specializing in developing Big Data Analytics Solutions for Fortune 1000 companies, today announced the appointment of Greg Carter as Vice President, Market Development for North America. Carter, who brings close to two decades of strategic partnership development experience to the position, will champion Link's business expansion efforts for its Competitive Intelligence, Customer Experience, and Network Transformation solutions for Communication Service Providers. 

Carter's primary focus will be building on Link's momentum in delivering Big Data Analytics solutions to CSPs and technology companies in North America. Greg will also work with executive leadership to consider investment, acquisition and vendor partnership alliances.

"Greg's experience establishing strategic partnerships with the world's largest brands -- across telecom, finance, and retail will be key as Link accelerates the delivery and continued innovation of our platforms for CSPs," commented Dr. Will Hakes, Link's CEO and Co-Founder. "In addition, Greg brings fresh insights and an added layer of proven senior leadership to our executive team, which will be critical through the next major phase of growth." 

Carter spent 15 years in strategic leadership roles at AT&T and brings an impressive track record leading high-performing business development teams and establishing strategic partnerships with some of the world's most influential brands. While at AT&T, Carter led the enterprise wide Web Customer Experience Project (Web-CE), creating a dedicated business unit for the online customer experience across offer, order, billing, care and service. Carter most recently comes to Link Analytics from Kantar Media where he closed several multi-million dollar digital intelligence partnerships in the telecom and media industries. 

Carter added, "The multi-year Big Data Analytics contracts and renewals that Link has been able to secure in its first three years is evidence to me of the value they deliver and the important role they play in this space. I plan to continue this momentum, ensuring current clients are benefiting from the full suite of Link's solutions, as well as listening to what CSPs need and working with our teams internally to answer new questions and create new solutions that don't exist with the competition."

Carter holds a Master's Degree in Administration from Central Michigan University and a Bachelor's Degree in Business from Hampton University.

About Link Analytics 
Link Analytics is an analytical technology company specializing in developing Big Data Analytics solutions for Fortune 1000 companies. Link Analytics works with clients to answer their highest-value questions, transforming complex data into actionable and repeatable solutions. Link's mission is analytical enablement for its clients through Analytical Consulting, Analytical Technology Solutions, and Custom Analytical Engines. More information is available at www.linkanalytics.com.

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