SOURCE: LINKETT

December 02, 2014 10:00 ET

LINKETT Announces Partnership With ImageAMMO to Turn Browsers Into Buyers

TORONTO, ON--(Marketwired - Dec 2, 2014) - LINKETT, the leader in shopper marketing technology, announces a partnership with ImageAMMO to create an End-to-End Omni Channel Retail Platform. LINKETT and ImageAMMO will be rolling out ImageAMMO's Wrapper technology as a unique addition to LINKETT's retail solution for customers.

ImageAMMO gives users unique content capabilities that provide true end-to-end Omni Channel solutions for manufacturing brands and retailers. The ImageAMMO wrapper technology combined with LINKETT's real world, real time digital marketing platform can be deployed to provide one seamless shopping experience from online to in-store that leads the consumer to the store and then turns lookers into buyers.

The ImageAMMO wrapper solution can stream a comprehensive media experience for any product directly to the consumer's mobile device. Instead of just delivering a photo, video or coupon in a 2D format, ImageAMMO provides all the content, at their fingertips right on the customer's mobile phone. The ImageAMMO system publishes a robust, easily changeable 3D multimedia content generated "Wrapper" creating a direct personal retail experience for mobile handsets allowing manufacturers unique interaction points with the consumer.

While Wrappers can be accessed through Iris QR SmartCodes, the alliance between ImageAMMO and LINKETT allows LINKETT display devices to transmit the ImageAMMO Wrappers using Wi-Fi, Bluetooth, NFC or Iris QR SmartCodes. Mobile is the necessary conduit that manufacturers and retailers must optimize to engage the consumer.

"The ImageAMMO wrapper technology combined with LINKETT's real world, real time digital marketing platform will bridge the gap between the physical and digital worlds. This marriage of shopper marketing innovation allows retailers to target customers based on location and engage them while in-store, for a more comprehensive product experience," said ImageAMMO CEO & Co-Founder Richard Parri.

The complete LINKETT/ImageAMMO mobile shopper technology is controlled by the brand and maximized for content. Marketers have the ability to make instantaneous changes to content thus maximizing ROI. The ImageAMMO Wrapper software gives brand marketers a full-fledged B2C promotional platform and a simple way to integrate every significant marketing asset -- social, traditional and mobile -- for continuous campaign optimization and increased sales.

"The LINKETT and ImageAMMO solution can be deployed for a brand, mass retailer or small local retailer to move consumers from browsing the aisles into buyers," said Douglas Lusted, CEO and Founder of LINKETT. "LINKETT's technology makes 'dumb screens smart,' collecting important customer data as shoppers engage with the screens. Retailers then receive real-time marketing analytics through LINKETT's cloud-based platform. Action taken based on this analytical data can lead to increased customer engagement and sales."

For more information about LINKETT, visit www.linkett.com.

For more information about ImageAMMO, visit www.imageammo.com.

About LINKETT
Founded in 2012, LINKETT is a rapidly growing technology start-up providing hardware and software innovations for the out-of-home marketing industry. LINKETT creates consumer engagement by leveraging their proprietary technology that records the behavior of consumers to gather actionable shopper insights; resulting in more efficient marketing efforts. For additional information about LINKETT, visit www.linkett.com.

About ImageAMMO
Founded in 2010, ImageAMMO is a mobile technology Company providing unique platforms for customer engagement in a 3D environment accessible from any type of platform. ImageAMMO provides a service where media, advertising, and marketing assets of a brand, manufacture, or retailer can be displayed in a 3D environment and all content can be instantly changed or modified on-the-fly and deployed.

Contact Information

  • CONTACT INFORMATION

    Press Contact
    Tory Patrick
    Uproar PR
    312-878-4575 x 240

    Richard Parri
    ImageAMMO
    Email Contact
    203-350-9660