SOURCE: Listener Driven Radio

Listener Driven Radio

May 16, 2011 14:33 ET

Listener Driven Radio Reaches Its 85th Affiliate With the Additions of Stations in Philadelphia, Albuquerque, and Omaha as Well as Eight of the Top 10 Radio Markets

LDR's Technology Allows Radio Stations to Boost Ratings While Giving Listeners Programming Control Through Social Media

LOS ANGELES, CA--(Marketwire - May 16, 2011) - Listener Driven Radio (LDR) reaches it 85th affiliate this week with the additions of KDRF-FM (Albuquerque), WIOQ-FM (Philadelphia) and KOOO-FM (Omaha). Since the company's launch in 2009, LDR has captured eight of 10 major U.S. radio markets including New York, Los Angeles, and Chicago. LDR has also expanded its roster globally, with affiliates in Greece, Italy, France, and five major markets across Canada.

LDR's President Daniel Anstandig, who recently earned a nomination for this year's Radio Ink Digital Radio Luminary Award, credits the accomplishment to the company's innovative team and ground-breaking software that "transforms broadcasters into crowdcasters, creating a dynamic social music experience by leveraging the power of social media to grow radio station ratings."

LDR is the first interactive radio platform to integrate with Facebook to elevate ratings. Listeners can access a radio station's playlist via mobile or the station's website and vote for their favorite songs. Input and voting from listeners directly affects the music played on the station. The platform also automatically emails and instant messages listeners who opt in, informing them that their favorite track plays on the air and impacting PPM results.

Contact Information

  • Contact:
    Chrissy Sutphin
    Luck Media & Marketing, Inc.
    (818) 232-4175