BOSTON, MA--(Marketwire - June 19, 2008) - A new research report on "Data Loss Prevention:
Little Leaks Sink the Ship" published by Aberdeen Group, a Harte-Hanks
Company (
NYSE:
HHS), reveals that over the last 12 months Best-in-Class
organizations experienced 27% fewer data loss incidents than the Industry
Average from trusted internal users, and 92% fewer data loss incidents
attributed to malicious outsiders.
The risk of data loss comes from all types of data, from innumerable
"channels" for potential leakage, and from end-user behavior ranging from
inadvertent, to well-intentioned, to malicious. Strategies that focus on
protecting against data loss in only one channel do not solve the overall
problem. Organizations with top performance take an information-centric
approach to protecting sensitive data, using a combination of network-based
and endpoint-based solutions to prevent data loss.
"The majority of data loss incidents are associated with simple human
error, and by well-meaning employees going around policies in trying to
carry out their jobs," said Derek E. Brink, vice president and research
fellow for IT Security, Aberdeen. "The most effective strategies for
preventing data loss include a combination of enabling technologies,
including data discovery and classification; data monitoring and filtering;
and endpoint data protection."
A complimentary copy of this report is made available due in part by the
following underwriters: Utimaco and RSA, The Security Division of EMC. To
obtain a complimentary copy of the report, visit:
http://www.aberdeen.com/link/sponsor.asp?cid=4206.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market
intelligence that delivers demonstrable results. Having benchmarked more
than 30,000 companies in the past two years, Aberdeen is uniquely
positioned to educate users to action: driving market awareness, creating
demand, enabling sales, and delivering meaningful return-on-investment
analysis. As the trusted advisor to the global technology markets,
corporations turn to Aberdeen™ for insights that drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen
http://www.aberdeen.com or call (617) 723-7890, or to learn more
about Harte-Hanks, call (800) 456-9748 or go to
http://www.harte-hanks.com.
© 2008 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617)854-5200
Fax: (617) 723-7897
www.aberdeen.com
Contact Information: Media Contact:
Derek E. Brink
Aberdeen Harte-Hanks
(617) 854-5254
Derek.Brink@aberdeen.com