SOURCE: Little Tikes

October 06, 2005 11:53 ET

Little Tikes Puts the Spotlight on Pint-Size Holiday Performers

Let Your Little One Be the Star of the Show With New Super Star Sing-Along™ Vanity

HUDSON, OH -- (MARKET WIRE) -- October 6, 2005 -- Wherever friends and family gather this holiday season, there's sure to be a child belting out a holiday song to an audience of adoring fans. This year, there's more than applause to reward tykes who can carry a tune, thanks to the Little Tikes' Super Star Sing-Along Search.

If your tiny tot shines brighter than the decorations on the tree and can get down with a jingle-jangle boogie, Little Tikes, the Hudson, Ohio-based manufacturer of imaginative and thoughtful children's toys and products, and Moms Network, the online resource center for moms, are ready to reward him or her with a toy chest full of holiday presents.

The Little Tikes Super Star Sing-Along Search is a nationwide call for children ages 30 months to 6 years old who can really sing those holiday favorites. Simply submit a brief video of your child performing his or her favorite seasonal jingle for a chance to win a holiday prize package from Little Tikes, including the new Super Star Sing-Along Vanity.

"At Little Tikes we believe imaginative playtime is essential for children and a great way for them to express their creativity," said Dave Reed, president of The Little Tikes Company. "Our toys and products are an invitation to unleash a child's curiosity and wonder and we're eager to see how children express themselves through their favorite holiday songs."

The Super Star Sing-Along Vanity is the perfect toy to let your little ones discover their musical potential through sing-along and role play fun. The star-shaped vanity mirror lights up to put kids in the perfect light, whether they're practicing a new act or performing a favorite hit. A wireless hairbrush microphone allows aspiring vocalists to sing along to one of six prerecorded songs or compose the next chart-topper. The vanity also features an applause button to provide positive reinforcement and star-shaped sunglasses for when the spotlight gets too bright.

The contest is open to boys and girls in two age groups: "Junior Crooner" for ages 30 months to three years, and "Senior Crooner" for ages four to six years. The grand prize, delivered in a Little Tikes toy chest, will feature the new Super Star Sing-Along Vanity as well as an assortment of other Little Tikes toys and products. A boy and girl grand prize winner will be awarded in both age groups, for a total of four winners. Entries will be judged on a series of criteria, including creativity and stage presence.

To showoff your showstopper, simply submit a video (VHS or DVD format, no longer than five minutes), along with your name, child's name and age, street address, email address (if available) and phone number to:

Super Star Sing-Along Search
c/o Weber Shandwick
Attn: Caroline Thomas
676 North St. Clair, Suite 1000
Chicago, IL 60611
All entries must be submitted by mail and received by Dec. 5, 2005. Winners will be contacted in mid-December to ensure the grand prize package arrives in time for holiday celebrations.

For complete contest details and official rules, and information on Little Tikes' complete line of products -- including toys for infants, role play, outdoors and furniture -- log onto littletikes.com. Contest details, as well as resources and information of interest to moms everywhere, are also available at momsnetwork.com.

About Little Tikes: The Little Tikes Company, founded in 1970, is a Hudson, Ohio-based multi-national manufacturer and marketer of high-quality, innovative children's products. The world's largest rotational molder and a Newell Rubbermaid company (NYSE: NWL), Little Tikes employs nearly 1,000 associates around the world. For more information, visit www.littletikes.com.

About Moms Network: Moms Network was founded in 1997 as an organization designed to support and promote moms who work from home. The network's goal was to offer work at home moms an avenue to gain exposure for their business, while at the same time building relationships with other work at home moms. Today, Moms Network has expanded to become a vast community of resources for all moms, not only work at home moms. With almost 20 websites available, addressing all sorts of interests, Moms Network reaches more than 475,000 internet visitors each month. For more information, visit www.momsnetwork.com.

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