SOURCE: Live Gamer

Live Gamer

October 27, 2009 08:00 ET

Live Gamer Announces Next Wave of Worldwide Customer Partnerships

Gaming, Social Network, Enterprise and Independent Developers Choose Live Gamer to Maximize Business Opportunities in Micro-Transaction-Based Virtual Economies

NEW YORK, NY--(Marketwire - October 27, 2009) - Live Gamer (, the global leader of total commerce solutions for micro-transaction-based businesses spanning online games, virtual worlds, and social networks, today announced an extensive group of worldwide merchants and publishers who have recently selected Live Gamer to manage and optimize their micro-transaction based virtual economies.

Stemming from Live Gamer's recent successes and strategic acquisitions in the virtual economy space this year (Twofish and Ncash), the company has attracted an impressive set of global customers including Everyplay from Finland, friendscook, Fotochatter, Hangout, Hooked and Radius IM from the United States, ph03nix from Canada, and Korea-based GPM Studio.

These publishers have chosen Live Gamer as a complete, ecommerce platform partner to implement new monetization strategies and create additional revenue channels here in the USA and worldwide. Live Gamer's platform enables these cutting-edge companies to bring the next-generation of interaction and experience to social gaming, virtual worlds, social networking and mobile platforms for end-users worldwide.

The Live Gamer multi-platform features turn-key virtual currency and virtual item systems, inventory management, publisher-sponsored secondary market trading, analytics, fraud management and CSR support features to both independent and enterprise-level publishers, games and social networks. The company's full-service platform, forward-thinking executive team and top tier investors set it apart from all other players in the space.

Today, Live Gamer has over 72 customers with 100+ live projects that use Live Gamer to power their online virtual economies. Additionally, the platform supports over 56M registered users across all of partner implementations, exceeding 3M micro-transactions per month.

"Our free-to-play MMORPG game, Ggaggung Online, relies on Live Gamer's micro-transaction technology to fuel interactivity and player engagement," said Luke Park, CEO, GPM Studio. "Having easy access to a sophisticated monetization backend integration allows us to focus on developing great games. Live Gamer helps us make money."

"The virtual goods and micro-transaction business models are propelling game developers, social networks and content publishers fast forward toward profitability," says Live Gamer co-founder and president Andrew Schneider. "We have built the best solutions for our partners who need rapid deployment and sophisticated tools to build their virtual economies."

About Live Gamer

Live Gamer is the global leader of total commerce solutions for micro-transaction-based businesses. Spanning online games, virtual worlds, and social networks, Live Gamer provides an advanced offering that goes beyond monetization to drive core business metrics and optimize new transaction-based revenue streams. Combining its micro-transaction platform, primary and secondary market management, fraud and security solutions, scalable publisher support and international payment gateways, Live Gamer's technology has been adopted by leading publishers in gaming, social and entertainment, including Acclaim, Funcom, NHN USA, Quepasa, MEG Toys and Sony Online Entertainment, supporting over 56 million users in 23 countries.

Founded in 2007, the company is backed by $26 million in venture funding from Charles River Ventures, FirstMark Capital, Kodiak Venture Partners, Rustic Canyon Partners, Triple Point Capital and Venrock. Live Gamer is headquartered in New York with offices in Los Angeles and Palo Alto, CA and Seoul, Korea. For more information, visit, or connect with us on Twitter (@livegamer), Facebook or MySpace.

© 2009 Live Gamer, Inc. All Rights Reserved. LIVE GAMER and the Live Gamer logo are registered or unregistered trademarks of Live Gamer, Inc. in the United States and/or other countries. Other trademarks are the property of their respective owners.

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