NEW YORK, NY--(Marketwired - Feb 24, 2014) - Mobile trends show that LiveDeal, Inc. (NASDAQ: LIVE) should see a dramatic uptick in users when its Apple iOS and Android apps are introduced. The company says the mobile technology is expected by the end of this quarter, and with these apps, users will have immediate access to LiveDeal's "instant" real-time deal platform www.livedeal.com. If a technology ever needed an app, it's an online deal platform that's getting its start in the dining industry.
Mobile users are shopping with their mobile devices more than ever, and given LiveDeal's geo-location feature that puts deals closest to a consumer's location at the top of the list of promotions, a mobile app is crucial. Two separate reports show that Americans are not only buying more mobile devices, but they're shopping with them is increasing quickly.
Gartner, Inc., the world's leading information technology research and advisory firm, predicts mobile phone shipments will rise to 1.91 billion units in 2014 while tablet shipments are expected to rise 42.7% to 263.2 million units this year. These numbers make it clear that America is a mobile nation, and to compete, companies need to keep up with the growing trend.
In a recent report from eMarketer, the firm said mobile transactions are on pace to drive 19% of all e-Commerce sales in 2014 which corresponds to $56.72 billion in sales. Forecasts also show mobile transactions will represent 26% of digital retail transactions in 2017, reaching an eye-popping $113.57 billion, an increase of close to $90 billion in just 5 years.
LiveDeal is currently in San Diego, Los Angeles, San Francisco and New York City, so introducing apps to keep up with anxious mobile shoppers in these major cities is a big win for investors but also for merchants using the platform to drive business.
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This article is the opinion of SMMG and was written based upon publicly available information. LiveDeal hasn't endorsed or compensated SMMG for this article.