September 16, 2010 09:00 ET

LiveOps 3DR Adds New Dimensions to Direct Response at 2010 ERA D2C Convention in Las Vegas

SANTA CLARA, CA--(Marketwire - September 16, 2010) -

WHAT: LiveOps, a platinum ERA member, will be exhibiting and presenting at the 2010 ERA D2C Convention, the premier event for direct-to-consumer marketing. The 2010 ERA D2C is taking place September 21-23, in Las Vegas.

LiveOps (booth # 800) will showcase LiveOps 3DR, its unique solution for direct response which leverages the company's award-winning LiveOps On-Demand Contact Center Platform, its community of 20,000 independent at-home agents, and a strategic, consultative approach honed over ten years and thousands of successful campaigns. LiveOps 3DR provides a full range of telemarketing services geared to do one thing: maximize customer revenue.

In addition to exhibiting, Matt Fisher, executive vice president at LiveOps and ERA Board member, will be participating on two leadership panels discussing industry trends and best practices for leveraging direct response TV (DRTV) and teleservices in business operations. 

Session: DRTV 101
When: Tuesday, September 21, 8:30 a.m. - 10:00 a.m. PT
Where: Wynn Hotel, Mouton 2
Who: Matthew Fisher - LiveOps, Sam Gorewitz - Ignite Media Solutions, Nancy Lazkani - Icon Media Direct, Inc., Collette Liantonio - Concepts TV Production, Robert Medved - Cannella Response Television, LLC, Joan Renfrow - Onyx Productions Direct, Inc.
What: An essential for those new to direct response television, DRTV 101 is a comprehensive primer on every aspect of DRTV, from product sourcing through production, media buying and fulfillment.

Session: Best Practices in Teleservices
When: Tuesday, September 21, 1:30 p.m. - 2:30 p.m. PT
Where: Wynn Hotel, Petrus 2
Who: Scott Richards - Dial 800 (moderator), Matthew Fisher - LiveOps, Tom Davis - USA 800, Doug Kline - West Direct, Scott Swanson - Synergixx
What: Discover new ways to optimize your organization's teleservices efforts and also understand the intricacies of analyzing inbound metrics.

LiveOps Offers Award-Winning Services, Combined with an Experienced Team
LiveOps is the industry's leading call center provider offering inbound, outbound and IVR services. The company handles 90% of the top direct response programs utilizing more than 20,000 highly skilled, independent home agents. With LiveOps 3DR, customers can add new dimension to their DR campaigns with best-in-class telemarketing services, including live agent, IVR, hard offer, soft offer, lead generation, Spanish and outbound. Only LiveOps has all the tools to maximize revenue throughout a campaign's lifecycle and offers the most experienced teams to handle unique call types and volumes. Recently, LiveOps earned three 2010 "Top 50 Teleservices" award rankings from Customer Interaction Solutions magazine, including #3 for Outbound, #4 for Inbound and #9 for Interactive.

Supporting Resources

About LiveOps, Inc.
LiveOps is revolutionizing the world of work. The company offers innovative solutions aimed at solving technology and workforce needs for today's businesses. LiveOps' "Contact Center Cloud" is the award-winning technology platform that enables companies to enhance their consumer experience while achieving measurable operational efficiencies. Based on this same cloud-based platform, LiveOps offers "Workforce Cloud," the largest marketplace for call center workers, uniting more than 20,000 independent agents with companies in a wide range of industries including financial, health, insurance, retail, marketing and media. The company has created an environment where work and talent are unconstrained by geographical boundaries, and the right people are engaged in the right work at the right time. The company has been recognized by business and government organizations for its technology, innovative business model and visionary leadership team. LiveOps is headquartered in Santa Clara, California.

LiveOps is a registered trademark of LiveOps, Inc. All other company and product names mentioned are used only for identification purposes and may be trademarks or registered trademarks of their respective companies.