September 20, 2011 18:23 ET

LIVESTRONG® Advocates for the World's Cancer Survivors in New York City During the United Nations General Assembly

NEW YORK, NY--(Marketwire - Sep 20, 2011) - LIVESTRONG® participated in a variety of events for the world's cancer survivors in New York City during the United Nations General Assembly this week.

Yesterday at the Columbia University World Leaders Forum, Lance Armstrong participated in a discussion about how to address the global cancer epidemic with Columbia professor, Wafaa El-Sadr, Dr. Paul Farmer of Partners in Health and Dr. Lawrence Shulman, Chief Medical Officer of Dana-Farber Cancer Institute. CNN's Sanjay Gupta moderated the discussion before an audience of approximately 500 students and guests at Low Memorial Library on the Columbia campus. University President Lee C. Bollinger welcomed the audience and the Dean of the Mailman School of Public Health, Dr. Linda P. Fried, spoke to the crowd about the emerging global health challenge of non-communicable diseases, an issue of significant focus at this week's United Nations General Assembly.

On Mon., Sept. 19, Mayor Michael R. Bloomberg and Dr. Thomas Farley, Commissioner, New York City Department of Health and Mental Hygiene, hosted special guests Lance Armstrong and Their Royal Highnesses of the Hashemite Kingdom of Jordan, Princess Ghida Talal and Princess Dina Mired, at an event for the global health community at Gracie Mansion. LIVESTRONG premiered the short film, "Delivering Hope: Cancer Care in the Developing World," produced by Alpheus Media, that poignantly captures the personal stories of cancer survivors from Rwanda and Jordan and reveals that even in areas of varying resources, delivering quality cancer care is possible.

About LIVESTRONG/Lance Armstrong Foundation
LIVESTRONG serves people affected by cancer and empowers them to take action against the world's leading cause of death. Created as the Lance Armstrong Foundation in 1997 by cancer survivor and champion cyclist Lance Armstrong, the organization is now known publicly by its powerful brand -- LIVESTRONG -- and is a leader in the global movement on behalf of 28 million people around the world living with cancer today. Originating with the iconic yellow wristband, LIVESTRONG has become a symbol of hope and inspiration to people affected by cancer around the world. Since its inception, the organization has raised more than $400 million for the fight against cancer. For more information, visit

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