SOURCE: Localeze


June 15, 2010 13:55 ET

Localeze Provides Foundation for Twitter Places With Business Listings Identity Management

Using Localeze Premium Listings, Feature Allows Consumers to Tag Location Details in Tweets

VIENNA, VA--(Marketwire - June 15, 2010) -  Localeze, the largest business listings identity management company for local search, today announced its partnership with Twitter for its new Twitter Places feature. Localeze will provide Twitter with 14 million local search business listings, which allow users to tag tweets with locations, helping to establish a consistent and robust online identity for local businesses.

Localeze provides the standardization of local search listings needed to create a consistent anchor identity for businesses, including name, address and phone number (NAP), on local search and social platforms, including Twitter. Localeze's process of managing and enhancing listings allows businesses to directly take control of their online identity by providing a new level of access, governance and consistency.

"Local search business listings are one of the foundational pieces of context adding insight to social media interaction as they give users critical information about nearby places," said Jeff Beard, president, Localeze. "For exploding social platforms like Twitter, it is essential to share where conversations are taking place so that consumers can fully engage with local businesses."

To access Twitter Places, users need to enable Twitter's "tweet with your location" feature and click "add your location." Selecting the location populates a list of nearby Twitter Places offered by Localeze.

Localeze currently provides 14 million local search business listings, including nearly 600,000 verified and managed by local businesses to more than 90 local search platform and application partners.

About Localeze
Localeze is the largest business listings identity management provider for local search. As a trusted partner, Localeze maintains direct, authorized relationships with local search platforms, national and regional brands, channel partners and local businesses. The company provides businesses essential tools to verify, manage and enhance the identity of their local listings across the Web. Through these relationships and access to authoritative local business information, Localeze is the largest provider of trusted, enhanced online local business listings in the local search industry. Localeze is a privately held company headquartered in Vienna, Virginia. For more information visit

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