SOURCE: Longitude Health, Inc.

Longitude Health, Inc.

May 12, 2011 10:00 ET

Longitude Health and the Gund Company Partner to Deliver Comprehensive Health and Wellness Employee Benefit

Incentive Driven Program With Personal Coaching and Online Resources to Help Achieve Individual and Company Prevention, Wellness and Health Objectives

PRINCETON, NJ--(Marketwire - May 12, 2011) - Longitude Health, Inc. (, a technology based provider of guided health and wellness solutions, today announced that The Gund Company has selected its Total Health & Wellness(SM) program to provide integrated wellness and disease management for all eligible employees and interested spouses.

"The Gund Company is proud to partner with Longitude Health in our effort to improve the health of our people. All of us have a desire to be more healthy but we don't necessarily have the expertise, self-knowledge and discipline to accomplish our health goals. The people at Longitude Health will help us with education, coaching and group incentive programs to make us a more healthy and productive team."

The Longitude Health program is built on the company's proprietary health portal and provides the most comprehensive set of support resources available; including:

  • Financial incentives that reward participation and achievement
  • Secure and simple tools for assessing and managing an individual's health status
  • Online social networking and community support at
  • Trained Longitude HealthGuides to provide personalized coaching and support

"The Gund Company has a strong vision for corporate responsibility and that includes its commitment to its employees as well as its desire to lead by making employee health and wellbeing a competitive asset," shared Tracy W. Korman, CEO of Longitude Health. "For Longitude Health, The Gund Company is a perfect partner with whom we can collaborate on the next generation of successful health engagement."

About The Gund Company

The Gund Company Inc manufactures custom components from thermoset composite materials. One of the most common applications for thermoset materials is electrical insulation for power systems equipment. In addition, thermoset composite materials are used for a wide variety of applications ranging from carrier pallets for printed circuit boards and thermal insulation for mold platens to machine shop fixture materials and radioluscent medical equipment applications. Operating with 7 facilities in 6 cities in North America, The Gund Company is the only thermoset rigid insulation supplier with manufacturing locations in the United States, Canada, and Mexico. In addition, TGC Jiaxing continues to serve our customers in the Chinese market.

About Longitude Health, Inc.

Based in New Jersey and with operations in Missouri, Longitude Health ( offers comprehensive web-based, guided health and productivity improvement solutions. Its flexible tools and holistic approaches provide incentives, integrate with primary care physician oversight and enable social networking support for a completely collaborative solution leading to sustainable, long-term, healthy life style habits. Longitude Health's portal and HealthGuides provide businesses with a highly-valued employee benefit that contributes to the value of the enterprise.

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