SOURCE: Business Review USA

USA Business Magazine

November 10, 2010 16:01 ET

A Look Into Nike's Sustainability Efforts and Definition 6's Work With Coca-Cola on "The Happiness Machine" in November's Issue of Business Review USA

SAN DIEGO, CA--(Marketwire - November 10, 2010) -  Business Review USA, the top digital media source for American business news, discusses Nike's corporate responsibility and sustainability efforts, Definition 6's work with Coca-Cola's viral video campaign, "The Happiness Machine," tips on investing internationally, and the latest innovations in smartphones.

The November cover story discusses how Nike is looking ahead to produce items for a more sustainable future. Sarah Severn, Director of Stakeholder Mobilization, Sustainable Business and Innovation, discusses the company's efforts in environmental leadership

Coca-Cola's viral campaign, "The Happiness Machine" has become one of this year's most viewed videos on YouTube. Paul McClay, Director of Media and Strategy for award-winning marketing agency, Definition 6, speaks on the concept behind one of this year's most inspiring viral videos.

Investing internationally may be on the minds of many executives this year and Asim Khan, Founder and CEO of export management company, Khanstellation Group, provides his expertise on how to secure funds overseas.

Lastly, there is a sneak peak at this year's latest innovations in smartphones, design concepts, and even ways to recycle old, unused cell phones.

About Business Review USA:

Business Review USA is a leading digital media source of news and content for C-level executives focused on business and industry-specific news throughout the United States. Business Review USA is the territory-dedicated arm of the White Digital Media Group. Through its digital magazine, online website, daily news and weekly e-newsletter, Business Review USA helps executives stay up-to-date with the most fundamental operational issues in demanding and ever more competitive global business sectors.

Business Review USA is headquartered in San Diego, California, with an additional office in Boston. For more information, contact 1-760-827-7800 or visit

Contact Information

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    Business Review USA
    Telephone: (760) 827-7151
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