SOURCE: Crunchyroll


August 14, 2012 09:00 ET

Look Out Cartoon Network, Crunchyroll Launches PlayStation®3 Application Delivering Same Day, Instant Anime Content

Leader in Streaming Asian Content Launches Application for PS3™ System Enabling Anime Fans Same Day Access to Original Broadcast Hit Anime Shows

SAN FRANCISCO, CA--(Marketwire - Aug 14, 2012) - Crunchyroll Inc., the leading Anime and Asian drama streaming service, becomes the first startup to launch a streaming video application on the PlayStation®3. With more than 8 million registered users worldwide, Crunchyroll is the #1 Asian content and lifestyle destination. The popularity of Anime in the U.S. is surging beyond franchises such as Pokémon, Princess Mononoke and Yu-Gi-Oh. In fact, according to, 26% of top 100 Wikipedia search items are Anime-related. Crunchyroll is doing even more to satisfy the growing demand with the launch of its branded streaming application for the PlayStation®3 (PS3™). Anime fans in the U.S. and Canada can now enjoy the latest Anime shows with English subtitles within minutes of Japan TV broadcast, including hits like Naruto Shippuden, Fairy Tail, Space Brothers, and Hunter X Hunter on the Crunchyroll application for the PS3™ system.

"This is an amazing opportunity to our loyal fan base, already avid users on PlayStation, to access their favorite titles on one of their favorite consoles and networks," said Kun Gao, founder and CEO of Crunchyroll. "With a strong crossover between Anime, and gaming, we are confident that our consumer base can now enjoy the incredible Anime shows Crunchyroll is bringing to the PlayStation."

Crunchyroll viewers can access the latest content direct from Asia and watch seamlessly online, without fee, across many of their favorite devices. Registered users can further engage with content through casual gaming, social, and device touch points. Seventy-four percent of returning users come back daily and nearly 80% of premium users visit more than 10 times in a week. Current Crunchyroll titles can be accessed from, the free iPad and iPhone applications, the Android application, Amazon Kindle Fire, Google Nexus 7, Windows Phone, Google TV, Samsung TV, Roku, Boxee, and other devices.

Crunchyroll is offering a special 30-day free trial for PS3™ users who download the application from the PlayStation®Network. More information about the Crunchyroll membership plan can be found at:

About Crunchyroll Inc.
Crunchyroll is a leading global video network and developer of social media applications for Japanese Anime and Asian media. Crunchyroll currently has over 20,000 episodes and 10,000 hours of Anime, Korean Drama and Live-Action titles available on and Crunchyroll-powered platforms including iPhone, iPad, Android, TV set-top boxes, PlayStation®3, and other devices.

Crunchyroll has offices in San Francisco, Calif. and Tokyo, Japan, and is the only foreign member allowed to join the Association of Japanese Animations (AJA) and Licensing International Merchandisers' Association (LIMA). Founded in 2006, Crunchyroll is funded by leading venture capital firm, Venrock, Japanese entertainment giant TV TOKYO, digital publishing leader Bitway and a group of angel investors representing some of the brightest and most successful entrepreneurs in Silicon Valley. More information can be found at

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