SOURCE: Looterang


September 23, 2011 12:03 ET

Looterang Launches With Product Designed to Fill the Deals Market Gap

Looterang Offers Customized Deals Without the Coupon Hassle

SCOTTSDALE, AZ--(Marketwire - Sep 23, 2011) - Phoenicians looking for the best deals in the area can now sign up for Looterang ( Today the Scottsdale-based start-up launched its deals platform which allows consumers to link their debit or credit cards with the Looterang system to receive customized deals and cash back every time they swipe their card at a participating merchant.

With Looterang, there are no coupons, pre-payments or hassle. Customers opt in for their recommended deals from local merchants and receive the discount as credit on their credit card or cash in their bank account simply by swiping their card.

"Looterang fills a gap in the deals marketplace," said Looterang CEO Ben Huston. "Customers receive discounts they actually want without the hassle or embarrassment of coupons, and merchants can create offers that work for their business without cannibalizing their current customer base. Looterang offers a unique alternative to the daily deal model that is appealing for consumers and sustainable for merchants."

Using the same security technology trusted by more than 5,000 banks and financial institutions in the U.S., Looterang customers receive personalized deals based on their spending history and save money at places that match their distinct tastes and unique preferences.

Merchants using Looterang are able to target their advertising to new customers, create digital loyalty programs to generate repeat visits, and review extensive analytics to help them better understand their business. Best of all, under Looterang's performance-based marketing platform, merchants don't spend any money until the customer does.

"Looterang really is a no-lose situation for me because their incentives are aligned with mine and they don't make a dime unless they drive me new business," said Kenrick Garber, Owner of Cupz Coffee in Tempe. "Looterang also allows me to spend my advertising budget more wisely by reaching out to consumers that I want, whose interests are compatible with what we offer."

At launch, more than 100 Phoenix-area merchants have partnered with Looterang offering deals anywhere between 10%-40% off at hot spots like The Lodge, Over Easy, Cupz Coffee, Devil's Advocate, Indulge, Nourish and many more.

About Looterang

If Looterang was an equation, it wouldn't be advanced calculus. Just deals + customization - paper coupons = cash in your pocket. Not that Looterang is against calculus. But calculus shouldn't be involved in your favorite restaurants, shops and activities. Looterang is a fresh company with fresh ideas and even fresher deals. It's just a matter of registering your credit or debit card at, swiping that card at your favorite merchants and seeing the cash money roll right back into your account. Merchants see more customers who actually want their services, consumers see cash back on purchases and Looterang sees the happy looks on everyone's faces. It's a win-win-(win) situation. Check us out at