SOURCE: Lotta Coal, Inc.

August 29, 2007 09:00 ET

Lotta Coal Comments on Share Trading Activity

CALGARY, AB--(Marketwire - August 29, 2007) - Lotta Coal, Inc. (PINKSHEETS: LCOL) (FRANKFURT: LC5) today commented on its recent share price spike. Nicolas Matossian, President and CEO, stated: "As a matter of company policy, Lotta Coal is not in a position to comment on share trading activity. However, given the recent share price spike we wish to advise the market that we are continuing to aggressively pursue the tie-in of our existing wells, the acquisition of additional exploration and production rights, the exploration of our existing properties, and obtaining independent engineering reports on the potential reserve value of the existing properties. We will make appropriate, timely announcements of important developments as they occur."

"In the meantime, Company representatives will be in London in coming weeks to meet with institutional investors who have expressed interest in the Company's projects, and to proceed toward its proposed listing on the AIM exchange," added CFO Ron Evans.

About Lotta Coal

Lotta Coal, Inc. is a unique oil and gas company with three separate wholly owned operating subsidiaries, each with rights to explore and develop oil and gas resources in partnership with different First Nations commercial entities in Northern Alberta, Canada. The Company is publicly traded on the over-the-counter market under the Ticker symbol: LCOL, and in Frankfurt LC5.

The Company has been able to assemble over 100,000 acres of land, all with a 100% interest. It successfully drilled seven out of seven wells and re-entered a further successful well in the Boyer field, and is preparing engineering for tie-in to infrastructure and further drilling in the Boyer and Lesser Slave areas. Over $4,800,000 has been invested since September 2006 on drilling and acquisition activities, with a further USD $8 million being secured in July 2007 to enable the Company to proceed with its plans to construct the pipeline and feeder pipeline for its existing 8 proven gas wells, and to drill and tie in an additional 8 "high probability" wells this fall. In addition the Company will acquire up to 12,000 hectares of additional lands this fall, drill two wells and undertake a 3D seismic program to select further drilling locations on its Peace Arch property by the winter. The Company is planning to drill up to 156 additional gas wells on its existing Boyer lands over the next 18 months, which are expected to generate significant cash-flows and profits for shareholders. The company plans to further develop its existing properties as well as continue to acquire probable and producing properties.

Important Information About Forward-Looking Statements

Statements in this press release may be "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "intend" and similar expressions, as they relate to the company or its management, identify forward-looking statements. These statements are based on current expectations, estimates and projections about the company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may, and probably will, differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including those described above. In addition, such statements could be affected by risks and uncertainties related to the exploration for and development of mineralized material, product demand, market and customer acceptance, competition, pricing and development difficulties, as well as general industry and market conditions and growth rates and general economic conditions. Any forward-looking statements speak only as of the date on which they are made, and the company does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this release. Information on the Company's website does not constitute a part of this release.

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