SOURCE: Magnify.net

Magnify.net

October 12, 2010 10:00 ET

Louise Blouin Media Announces Selection of Magnify.net to Create Curated Video Platform on ARTINFO

NEW YORK, NY--(Marketwire - October 12, 2010) -  Louise Blouin, Chairman and Chief Executive Officer of Louise Blouin Media is pleased to continue the company's online media optimization by announcing its latest partnership with Magnify.net, a company that will build, enable and power an anticipated video curation platform on ARTINFO, launching on November 1, 2010.

Brian Kroski, Chief Operating Officer of ARTINFO, explains the relationship. "Our visitors rely on us for accessible, dynamic and quality news and information about the art world. We see video as an intrinsic and necessary element of our website, which is engaged by an international community of subscribers that expands daily. Magnify.net's ability to give us curatorial tools allows us to provide our visitors with an exceptional interface experience."

Steven Rosenbaum, CEO of Magnify.net adds that "as the volume of video on the web grows every day -- visitors are looking for trusted sources to filter and validate video. ARTINFO is known as a trusted source, and their ability to curate and present video about the arts is a huge gift to the web community. We are very pleased that they chose to build their video experience on the Magnify.net platform."

ARTINFO's commitment to expand its online portfolio is further demonstrated by its growing staff of international editors and contributors. This announcement follows the company's recent addition of blogs written by celebrated writers including William Poundstone, Jason Kaufman, Tyler Green and Homa Nasab.

Louise Blouin Media is the leading global media company focused on art, culture, luxury and lifestyle sectors. Properties range from in-depth reporting and coverage of the art market in Art+Auction, to the insider art scene in Modern Painters, to the breaking news and analysis on ARTINFO. In addition to the media properties Louise Blouin Media owns and operates art publisher, Somogy; art market analytic tool, Art Sales Index; Global Consulting and Communications Services -- a global branding, consulting and communications group, and through the Louise Blouin Foundation runs the Blouin Creative Leadership Summit in New York, and the Louise Blouin Foundation Museum in London. The company's mission is to promote cultural understanding and acceptance beyond our borders through dialog and education.

About ARTINFO
ARTINFO is the online destination of Louise Blouin Media, the world's leading cultural media group. Their mission is to provide unparalleled access to the world of art and culture. Each day, ARTINFO.com offers breaking news, profiles of top and emerging artists, stories about collectors and collecting, gallery round-ups from around the world, the best of student art, market trends and analysis, and detailed coverage of art fairs.

About Magnify.net
Magnify.net is a platform that provides video curation, video upload and video encoding to 83,000 publishers, ecommerce sites, and communities. Customers deploy a Media 2.0 strategy -- powering your video community with a online video platform that drives engagement and monetization.

Contact Information

  • For Additional Information Contact:
    Filip Szymanski
    Email Contact
    212-787-5273 x 110