SOURCE: Intelliworks, Inc.
|
September 15, 2008 08:00 ET
Lourdes College Selects Intelliworks to Manage Contacts and Online Communications
Graduate Program Uses Web-Based CRM Software to Track Constituent Interaction
ROCKVILLE, MD--(Marketwire - September 15, 2008) - Intelliworks, Inc., a leading provider of relationship management and marketing software for higher education, today announced that Lourdes College
Graduate School will manage its prospective student contacts, events and
electronic communications though the Intelliworks CRM
platform.
"In the past, we used multiple Excel spreadsheets to manage data since our
student information system isn't very user friendly," said Keith Ramsdell,
director of graduate admissions. "We've already started consolidating our
data into Intelliworks, and we're anxious to test the system's CRM
capabilities." The admissions office will use the Intelliworks to track
inquiries, promote open houses and manage email campaigns.
Lourdes College is a private, four-year liberal arts school sponsored by
the Sisters of St. Francis in Sylvania, Ohio. The Graduate School offers
master's degrees in education, nursing and organizational leadership.
Lourdes has experienced record enrollment for the fifth consecutive year,
with graduate enrollment more than doubling in that same period of time.
"Many institutions like Lourdes College aim to evolve their enrollment
management processes and move beyond using disparate tools," said Todd
Gibby, CEO of Intelliworks. "By taking advantage of our services, Lourdes
will be able to reach more prospective students with information targeted
towards their individual interests."
About Intelliworks
Intelliworks enables enrollment and admissions professionals to make
purposeful connections with students through its Web-based relationship
management, marketing and recruitment services. Leading institutions around
the globe leverage Intelliworks' relationship management solutions for
higher education to increase enrollment, enhance marketing performance and
improve operational efficiency. For more information, visit,
http://www.intelliworks.com.