SOURCE: Latitude Industries, Inc.

April 17, 2007 10:19 ET

LTDN Breaking News: Jonathan Giner Comes Aboard Latitude Powerboats as Director of Sales and Marketing

MIAMI, FL -- (MARKET WIRE) -- April 17, 2007 -- Latitude Industries, Inc. (PINKSHEETS: LTDN), a manufacturer of high-quality offshore sport fishing and high performance center console boats, announces today that it has hired Jonathan Giner as the new Director of Sales and Marketing.

Giner comes to Latitude from Yacht Electric, an electrical systems design and manufacturing company for Bertram Yachts, where he served in numerous roles in marketing and management.

One of Mr. Giner's main tasks will be to structure and set a foundation for a dealer network as the company embarks on a major promotional tour including exhibiting at major boat shows throughout the nation. We as a company feel that at this time having someone with his experience in the industry and work ethics is extremely important for us to meet our estimated year end projection of $4 million.

Carolina Hernandez, President and CEO of Latitude Industries, stated that Mr. Giner has a bachelor's degree in Marketing and Business Administration from one of the nations most prestigious business schools, Florida International University. He will also be managing the day-to-day marketing and sales operations at Latitude's headquarters. His duties include meeting short-, mid-, and long-term marketing and sales goals while maintaining crucial quota standards amongst his team.

About Latitude Industries

Latitude Industries is a manufacturer of high-quality, offshore sport fishing boats. The company's boats fuse innovative design with advanced light-weight composite materials that resist rot and decay and retain buoyancy under all conditions. Hand-laid fiberglass hulls offer the best of old world craftsmanship and new world technology. In addition, the company enhances the safety of its boats by using the latest lamination technology, creating a sturdy and durable hull that can handle the toughest sea conditions. Latitude Industries employs craftsmen with decades of industry experience at its headquarters in South Florida, the sport fishing capital of the world. For more information about Latitude Industries Inc. visit www.latitudepowerboats.com.

Forward-Looking Statements

This release contains forward-looking statements, including, without limitation, statements concerning our business and possible or assumed future results of operations. Our actual results could differ materially from those anticipated in the forward-looking statements for many reasons including: our ability to continue as a going concern, adverse economic changes affecting markets we serve; competition in our markets and industry segments; our timing and the profitability of entering new markets; greater than expected costs, customer acceptance of our products or difficulties related to our integration of the businesses we may acquire; and other risks and uncertainties as may be detailed from time to time in our public announcements and SEC filings. Although we believe the expectations reflected in the forward-looking statements are reasonable, they relate only to events as of the date on which the statements are made, and our future results, levels of activity, performance or achievements may not meet these expectations. We do not intend to update any of the forward-looking statements after the date of this document to conform these statements to actual results or to changes in our expectations, except as required by law.

Contact Information

  • Contact:
    Carolina Hernandez
    President and CEO
    Ph: 305-758-BOAT (2628)