SOURCE: Luke Entertainment Group

December 20, 2007 01:19 ET

Luke Entertainment Group Launches

MIAMI, FL--(Marketwire - December 20, 2007) - Luke Entertainment Group ("LEG" or the "Company") (PINKSHEETS: LKEN) is pleased to announce the launch of is an all-encompassing website that offers consumers an extensive library of unique video content including never before seen celebrity interviews, music videos, televisions shows and sports.

Luke Entertainment Group aims to provide the premiere social networking platform for the Hip-Hop community, geared towards the coveted demographic of socially influential consumers in the 17-34 year old age bracket. Users will be able to upload their own pictures, music, and video content. will have the ability for users to copy the application as a customizable widget for their MySpace and/or Facebook site. will also feature, geared towards youth sports. Athletes and other users will be able to upload and download videos of game highlights, pictures, team statistics and more.

" will be the kid's version of ESPN," says Luther Campbell, LEG's Chief Creative Officer. "Young athletes will have a place dedicated to them where their friends and families can watch and celebrate their athletic accomplishments."

Campbell has always been an avid patron of sports, and works closely with the youth football community, coaching a little league team and hosting the upcoming "Battle of the Stars" Youth Football and Cheer event in Miami.

Recent reports on social networking platforms estimate that by the end of 2007, 38% of all US Internet users age 3 and older, or 72 million people, will have used social networking at least once a month. Luke Entertainment Group's mission is to develop and embrace current and emerging technology to communicate, entertain and embrace the new media consumer through

"Unlike most of the other social networking platforms, will offer new artists, sports, never seen before videos and a myriad of unique content, including live streaming broadcasting," says Victor Nappe, Luke Entertainment Group's CEO. " will be known as the place where you saw it first!"

About Luke Entertainment Group

Luke Entertainment Group is a cutting edge entertainment company focused on using technology centric solutions, such as mobile, internet and streaming video to reach the current global audience. Luke Entertainment Group will leverage and integrate the existing Luke brand -- Luther Campbell's position as industry icon and new talent mentor -- and his creative talents to form a unique content creation and entertainment company. Luke Entertainment Group will also include a music division which will offer artists an opportunity to build their fan base globally. Luke Entertainment Group is built upon embracing current and emerging technology to communicate, entertain and embrace the new media customer.

About Luther Campbell

Miami's original bad boy, pop culture icon, and consummate businessman, Luther "Uncle Luke" Campbell, is one of the few American celebrities who has had an indelible impact on the worlds of rap music, sex, business, law, and politics simultaneously. Unlike other artists who have simply followed the movement, Luther Campbell is an originator, a man of many firsts. As the architect of Miami "bass" hip-hop, Campbell paved the way for Southern hip-hop to escalate from its regional popularity into a dominant musical force. Always a pioneer, Luther Campbell is the first Hip-Hop artist to take a company public.

Further Information

Shareholders and prospective investors are encouraged to visit Please call investor relations toll-free at 1-866-511-1147 to receive detailed information about Luke Entertainment Group.

Forward-Looking Statements

The foregoing press release may contain forward-looking statements, including statements regarding, among other things, about the expectation of Luke Entertainment Group's future business that are subject to risks and uncertainties. Words such as "expects," "intends," "plans," "may," "could," "should," "anticipates," "likely," "believes" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information. These forward-looking statements are based largely on the Company's expectations and are subject to a number of risks and uncertainties, certain of which are beyond the Company's control. Actual results could differ materially from these forward looking statements as a result of a variety of factors including, among others, the state of the economy, the competitive environment, and the Company's performance. In light of these risks and uncertainties there can be no assurances that the forward-looking statements contained in this press release will in fact transpire or prove to be accurate. Additional information on risks and other factors that may affect the business and financial results of the Company can be found in filings of the Company with the U.S. Securities and Exchange Commission.

Contact Information