Luxe Commerce Inc. Launches Children's Private Sales Site

LilLuxe.com Will Feature Chic Brands for Infants and Children up to Age 7 at Deeply Discounted Prices


SAN FRANCISCO, CA--(Marketwire - November 17, 2010) - Today, Luxe Commerce Inc. announced the launch of LilLuxe.com (http://www.lilluxe.com), an invitation-only private sales shopping site for the age group 0-7 years. The site will cater to parents who are eager to purchase premium brands for their children at discounted prices. Products featured on the site will include apparel, footwear, gear, toys and bedding.

Private sales sites are emerging as a preferred method of online shopping as they give users access to unique merchandise at discounted prices. LilLuxe aims to differentiate itself from existing players by keeping an intense focus on solely higher quality, harder-to-find kids' merchandise.

"We recognize that parents desire to have superior and fashionable items for their children but do not want to pay exorbitant prices," says Deap Ubhi, CEO and founder of Luxe Commerce Inc. "With LilLuxe.com, parents are able to purchase products from trustworthy and top of the line brands, while saving money."

Brands featured during launch month will include Kid Republic, Magnolia Baby, Sonia Rykiel and Tea Collection.

"Tea is very excited to be partnering with LilLuxe," says Leigh Rawdon, Co-founder and CEO, Tea Collections. "We love the idea of being able to offer selections of our modern and consummately wearable children's and women's clothing on premier buying club sites such as LilLuxe. It's an amazing way for us to share our globally-inspired designs with new audiences."

Sales will be announced to members via a morning email newsletter; the daily events will open at 8:30 am (PST) and will be available for approximately 72-96 hours. LilLuxe will offer members savings up to 70%.

About Luxe Commerce Inc.
LilLuxe is a private sales site that offers its members savings up to 70% off high quality and fashionable brands. Membership is by invitation only. Luxe Commerce Inc. is headquartered in San Francisco. To find out more, visit www.lilluxe.com or find us on Twitter (lilluxe_com) or Facebook (http://www.facebook.com/Lilluxe).

Contact Information:

Media Contact:
Aarti Jesrani
Luxe Commerce Inc.

760-758-4406