SOURCE: Luxury Institute

June 11, 2008 11:00 ET

Luxury Institute Survey: Wealthy U.S. Consumers Rate Most Prestigious Men's Luxury Shoe Brands: Ferragamo, Tod's and Prada

NEW YORK, NY--(Marketwire - June 11, 2008) - High net-worth male consumers rated Ferragamo the most prestigious men's luxury shoe brand in the 2008 Luxury Brand Status Index (LBSI) survey from the independent New York City-based Luxury Institute (www.LuxuryInstitute.com). Respondents who would recommend Ferragamo say, "Ferragamo consists of quality, fit and finish, materials, assembly, comfort and style. No effort is compromised in terms of satisfying the consumer." Tod's and Prada ranked second and third, respectively.

"Ferragamo's top rating in men's shoes demonstrates that this iconic brand is coming home again," said Milton Pedraza, CEO of the Luxury Institute. "Wealthy male consumers look for maximum prestige, functionality and value, and Ferragamo delivered in 2008. One key insight from our surveys is that brands that are specialists in one category tend to outperform 'jack-of-all-trade' brands. It is also clear that when it comes to men's luxury shoes, Italy dominates the category with nine of the top 10 brands, although they are rated differently across metrics and consumers have different reasons for recommending, or not recommending, each brand. Italian luxury executives tell us that our impartial surveys have helped refine and enhance their brand strategies over the years by providing the authentic voice of the high net worth consumer."

Following are the 17 luxury men's shoe brands rated (alphabetical order):

1.  Alden
2.  Allen Edmonds
3.  Armani
4.  Bally
5.  Berluti
6.  Bruno Magli
7.  Church's
8.  Cole Haan
9.  Dolce & Gabbana
10. Ermenegildo Zegna
11. Ferragamo
12. Gucci
13. Hugo Boss
14. Louis Vuitton
15. Prada
16. Ralph Lauren
17. Tod's

The proprietary Luxury Brand Status Index (LBSI) survey is the only measure of the prestige of leading brands among wealthy Americans. A national sample of 821 wealthy male American consumers, with an average income of $348K and average net-worth of $3.6 million, was surveyed online. Survey results are weighted to match demographic and net worth profiles of the same audience according to the latest Survey of Consumer Finances from The Federal Reserve.

About the Luxury Institute

The Luxury Institute is the uniquely independent and impartial ratings, reviews and research institution that is the trusted and respected voice of the high net-worth consumer. The Institute provides a portfolio of proprietary publications and research that guides and educates high net-worth individuals and the companies that cater to them on leading edge trends, high net-worth consumer rankings and ratings of luxury brands, and best practices. The Luxury Institute also operates the Luxury Board (www.LuxuryBoard.com), the world's first global, membership-based online community for luxury goods and services executives, professionals and entrepreneurs. To reach the Luxury Institute, please call 646-792-2669 or go to www.LuxuryInstitute.com.

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