SOURCE: Lyric Jeans, Inc.

April 27, 2007 07:03 ET

Lyric Culture to Show at Intermezzo

Innovative Lyric-Inspired Clothing Company Will Be Featured at Trend-Setting New York Trade Show

NEW YORK, NY -- (MARKET WIRE) -- April 27, 2007 --Lyric Jeans, Inc. (PINKSHEETS: LYJN) today announced that it will showcase its debut collection Lyric Culture: Revolution at the Intermezzo Collections trade show in New York, May 7-9, 2007.

Produced by ENK International, the show provides retailers with the opportunity to buy products mid-season for immediate purchase. Intermezzo hosts hundreds of vendors who present to over 10,000 retailers and members of the press from around the world. Held on Piers 92 and 94, overlooking New York's Hudson River, designers show an expansive 180,000-square-foot space set against the city's skyline. A jury panel selects which designers can showcase their collections based on the integrity of their product.

"The premiere of Lyric Culture at Intermezzo, featuring the Revolution Collection, will change the power structure of the premium denim and casual tee shirt business. The graphics are powerful, the product over the top," said Mark Richards, Head of East Coast Sales for Lyric Culture.

"We are continuing to make every effort possible to increase sales of our debut collection for fall 2007 and Intermezzo provides a perfect platform and marketplace for mid-season buying," said Ronny Halperin, CEO of Lyric Jeans, Inc.

Fusing fashion and music, Lyric Culture is a music driven premium apparel brand incorporating lyrical content on clothing and accessories. The brand embodies words made famous by such legendary artists as The Beatles, Lynyrd Skynyrd, Marvin Gaye, Fleetwood Mac and others on premium screen-print tee shirts, denim, leather jackets, shorts, skirts, corsets and accessories. The debut collection, 'Lyric Culture Revolution' is dedicated to music from the late sixties through the early seventies, a period ripe with the realization that music could inspire social change.

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Included in this release are certain "forward-looking" statements, involving risks and uncertainties, which are covered by the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding Lyric Jeans Inc. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending, Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. Lyric Jeans Inc. does not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.

Safe Harbor: This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions.

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