SOURCE: mPhase Technologies

mPhase Technologies

April 16, 2010 08:35 ET

mPhase Launches mPower Online Store

mPowertech.com Now Accepting Orders for mPower Emergency Illuminator

LITTLE FALLS, NJ--(Marketwire - April 16, 2010) -  mPhase Technologies, Inc. (OTCBB: XDSL), the developer of Power On Command™ battery technologies, today launched the online retail store for mPower Technologies, mPhase's wholly owned consumer division.

Interested parties can access the store through the mPower website at: http://www.mPowertech.com

The website is now accepting orders from the general public for the mPower Emergency Illuminator, a personal lighting device with a battery shelf life of 20 years. mPhase is teaming with Amazon.com to process and fulfill US-based orders, and Bongo.com for international orders.

"We anticipate substantial web traffic for mPowertech.com as potential customers of the mPower Emergency Illuminator seek detailed information about the product prior to making a purchase," said Ron Durando, CEO of mPhase Technologies. "The website offers an extremely attractive interface via which users can learn all about the revolutionary Power On Command™ technology that makes the Illuminator so distinctive, while the online store provides a convenient one-stop resource for having it delivered to one's doorstep."

Designed by Porsche Design Studio of Zell am See, Austria, and manufactured by MKE of Heidenreichstein, Austria, the mPower Emergency Illuminator is a precision instrument with a powerful 180 Lumens LED and two separate battery tubes. One tube is for everyday use and holds two CR123 batteries, while the other tube holds mPhase's Power On Command™ reserve battery. If the regular CR123 batteries run down, the Reserve Battery takes over -- even after laying idle for 20 years. The Emergency Illuminator also features a USB port that can be used for charging portable devices such as a cell phone.

The mPower Emergency Illuminator has received several noteworthy media mentions in recent months, including positive reviews in publications as diverse as the Wall Street Journal, GQ, and Popular Mechanics.

The Wall Street Journal review can be found at:
http://webreprints.djreprints.com/42141.pdf

The GQ review can be found at:
http://www.gq.com/cars-gear/gear-and-gadgets/201001/ces-gear-gadget-preview - slide=5

The Popular Mechanics review can be found at:
http://www.popularmechanics.com/technology/gadgets/news/4341410?click=img_sr

Two versions of the Illuminator are currently available for sale on the mPower website: One with a Black Satin finish and one with a Titanium finish. Further versions will become available for sale in the future. Additionally, the website offers for sale a glove box bracket for the Illuminator, as well as the mPower On Command™ Reserve Battery, which serves as the Illuminator's backup power source.

In addition to the online store, the website includes an interactive display that provides 360° horizontal and vertical views of the Illuminator as well as brief animations that highlight its various components. A 90-second video offers a look at the mPower On Command™ Reserve Battery in action. Also featured on the website are background information on mPower Technologies; informative product data on the mPower Emergency Illuminator and mPower On Command™ Reserve Battery; and a detailed look at the technology that went into the Illuminator's design and manufacture. Customers can also download a warranty card and instruction manual. The website is available in English, French and German.

About mPhase Technologies, Inc.
mPhase Technologies, Inc. is focused on developing and commercializing a new battery technology featuring Power On Command™ which provides a unique way to store energy and manage power that will revolutionize the battery industry. mPhase, through its 100% owned consumer products division mPower Technologies, is marketing its first Power On Command product, the mPower Emergency Illuminator. For more information, please visit http://www.mPhaseTech.com and http://www.mpowertech.com.

Forward-Looking Statements
As a cautionary note to investors, certain matters discussed in this press release may be forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such matters involve risks and uncertainties that may cause actual results to differ materially, including the following: changes in economic conditions; general competitive factors; acceptance of the Company's products in the market; the Company's success in technology and product development; the Company's ability to execute its business model and strategic plans; and all the risks and related information described from time to time in the Company's SEC filings, including the financial statements and related information contained in the Company's SEC Filing. Power Efficiency assumes no obligation to update the information in this release.

Contact Information

  • Contacts:
    Michael Meek
    mPhase Technologies, Inc.
    Investor Relations
    301-718-1635

    The Investor Relations Group
    212-825-3210
    Jason Strominger
    Erika Moran