SOURCE: MacroSolve, Inc.

MacroSolve, Inc.

May 04, 2011 07:05 ET

MacroSolve and Click Here, Division of America's Largest Independent Ad Agency The Richards Group, Create Mobile Marketing Initiative

TULSA, OK--(Marketwire - May 4, 2011) - Click Here Inc., the digital arm of The Richards Group, and MacroSolve, Inc. (OTCQB: MCVE) (PINKSHEETS: MCVE), a leading provider of mobile technologies, apps and solutions for business, today announced the formation of a mobile app and digital marketing agreement. This comprehensive, long-term agreement gives MacroSolve unprecedented marketing and advertising expertise from Click Here/The Richards Group, while Click Here accesses MacroSolve's expertise in the mobile app space and its patented suite of products including ReForm XT™ and the Insight™ mobile app development platforms.

Under the agreement, MacroSolve has engaged the marketing services of Click Here, which are focused on developing a global reseller network, serving millions of customers. Also, MacroSolve's patented ReForm XT and its suite of Insight branded mobile apps will be adopted by Click Here as its mobile app platform. Click Here will also serve as the fulfillment engine for MacroSolve, its licensees and its resellers by managing and implementing numerous digital services, including app development, brand and digital strategy and other related online marketing programs.

"With the rapid convergence of mobility and digital marketing, we benefit from working with a large, like-minded partner with extensive knowledge of the digital marketing industry," said Clint Parr, president and CEO of MacroSolve. "Our revenues should increase significantly as Click Here will provide us with the expertise, scalability and suite of services our customers, resellers, and licensees need in order to take advantage of a market that is forecast to reach 50B app downloads next year."

"It's a privilege to partner with a company that is truly on the forefront of mobile technology and development," said James A. Hering, principal at Click Here. "We are excited to build upon MacroSolve's solid foundation and help further its strategy in the digital space."

MacroSolve operates through its Anyware Mobile Solutions and Illume Mobile divisions to provide mobile business apps, and licenses its patented technology through sales and distribution networks.

About Click Here, Inc.
Established in 1995, Click Here is a veteran in digital marketing. As the digital division of The Richards Group, Click Here builds brands online using an integrated mix of strategy, marketing and technology. The agency's services include developing and deploying digital strategies, online experiences, digital advertising campaigns, search engine marketing and social media initiatives. With more than 100 employees, Click Here works with such notable clients as Amstel Light, Chick-fil-A, The Home Depot, Fruit of the Loom, GameStop and The Salvation Army. Total billings for the agency were $160 million in 2010. For more information, visit ClickHere.com.

About MacroSolve

MacroSolve, Inc. is a pioneer in delivering mobile apps, technologies, and solutions to businesses and government. Founded in 1997, the company has an extensive network including the top name brands in wireless hardware and software as well as wireless carriers. Leveraging its intellectual property portfolio, MacroSolve is positioned to become a leader in the mobile app space, projected to become a $17.5 billion market by 2012. The company operates through its subsidiaries including Anyware Mobile Solutions (http://www.goanyware.com) and Illume Mobile (http://www.illumemobile.com). For more information, visit MacroSolve (http://www.macrosolve.com) or call 800-401-8740.

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This press release contains projections of future results and other forward-looking statements that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. Important factors that may cause actual results and outcomes to differ materially from those contained in the projections and forward-looking statements included in this press release are described in our publicly filed reports. Factors that could cause these differences include, but are not limited to, the acceptance of our products, lack of revenue growth, failure to realize profitability, inability to raise capital and market conditions that negatively affect the market price of our common stock. The Company disclaims any responsibility to update any forward-looking statements.

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