MADD Canada

MADD Canada

December 15, 2006 09:11 ET

MADD Canada's Project Red Ribbon podcast for Canadians

Podcast discusses latest news on impaired driving in the country and reminds listeners to “Drive sober through the holiday season”

Attention: News Editor OAKVILLE, ONTARIO--(CCNMatthews - Dec. 15, 2006) - Canadians can learn more about current issues relating to impaired driving and about the activities of Mothers Against Drunk Driving throughout the holiday season by downloading the MADD Canada 2006 Project Red Ribbon podcast - available on www.madd.ca today.

The podcast features the organization's annual Project Red Ribbon efforts, a national public awareness campaign to promote safe and sober driving through the holiday season. MADD Canada's National President Karen Dunham relates the significance of displaying a red ribbon, volunteers' activities across the country, as well as how the Prime Minister Stephen Harper participated in the launch of this year's campaign.

Also on the podcast, Provincial Constable Eric Booth of the Ontario Provincial Police force recounts a horrific Christmas Eve crash and tells how the incident has impacted his life.

Mrs. Dunham encourages Canadians to tune into 'the message'. She says, "MADD Canada hopes that with the broadcast of this Internet radio show, we will be able to reach more and more Canadians with our important message to drive sober through the holidays and throughout the year."

"We would like people to share their thoughts about the podcast with your friends and loved ones. Help spread 'the message.' Talk about responsible driving when out socializing this holiday season. Don't drive while impaired by alcohol or drugs. Arrange a ride, take a taxi or stay over."

Mrs. Dunham adds, "We're really hoping to have less impaired driving incidents and to have no impaired driving fatalities this holiday season."

Visit www.madd.ca or go directly to:
http://www.madd.ca/english/redribbon/podcast/index.html
/For further information: www.madd.ca
Andrew Murie, MADD Canada's CEO @ 1-800-665-6233, ext. 224/ IN: SOCIAL, OTHER

Contact Information

  • Karen Dunham, National President
    Primary Phone: 506-650-7473