SOURCE: Magenium Solutions

Magenium Solutions

June 19, 2012 11:38 ET

Magenium Solutions Chosen to Collaborate on CRM White Paper Project

Demonstrating Creative Ways Companies Use CRM Software to Drive Revenue

WHEATON, IL--(Marketwire - Jun 19, 2012) - Magenium Solutions, LLC, a Chicago-based Microsoft Dynamics CRM partner, announces the release of a new white paper: 24 Wildly Creative Ways Companies Use Microsoft Dynamics CRM to Drive Revenue and Serve Customers. Businesses typically think of CRM software as a useful tool to manage their contacts and sales activities. But as this paper illustrates, CRM can go well beyond that and can be transformative to business.

The report includes 24 examples from real companies -- from non-profits to manufacturers and many in between: everything from scheduling rentals to tracking inventory to running promotions and so much more.

For example, read about the:

  • National league baseball team using predictive analysis to anticipate buying trends.
  • Franchise management company using CRM to keep their sales team off the road.
  • Forklift manufacturing company that gives clients the option to configure their orders on mobile devices.
  • Rental company using Microsoft Dynamics CRM to schedule all their assets across locations.
  • Industrial electronics repair company that can track their entire order process in Microsoft Outlook.
  • Financial services company that is finally able to rate the value of their referral relationships.
  • Non-profit using Microsoft Dynamics CRM to track a complex inventory process that now operates on 55% of their previous budget.

"One of the great features of Microsoft Dynamics CRM is its role as a custom application platform. This white paper provides an excellent explanation of why people have come to refer to this as 'XRM', as well as 24 real examples of just how creative you can be when building on the XRM platform," said Richard Knudson, VP, Microsoft Dynamics CRM practice, Magenium Solutions. "If you're using or considering Microsoft Dynamics CRM, this paper will provide valuable guidance on how to leverage your investment, whether you're extending sales and marketing functionality, managing constituents, or scheduling Jet Ski rentals."

This report is perfect for proving the business value of CRM software, evaluating the flexibility of Microsoft Dynamics CRM, or getting inspiration for creative ways businesses can use CRM software. The white paper can be downloaded at

About Magenium Solutions

Magenium Solutions is a leading technology consulting firm serving the Chicago area. We are dedicated to delivering tangible benefits through enabling technologies that serve as the cornerstone to company growth strategies. Magenium specializes in business-driven technology services based on the Microsoft platform including Systems Management, Identity and Access Management, Virtualization and software solutions Microsoft Dynamics CRM, .NET development and Microsoft SharePoint. Magenium holds several Microsoft Silver competencies, placing us in the top 5% of Microsoft partners worldwide. We help clients grow their business, be more productive, stay competitive and reduce costs through the use of technology. To learn more, visit or email Connect with Magenium on Facebook/MageniumSolutions and Twitter @magenium.

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