SOURCE: Magzter

Magzter

April 14, 2015 10:17 ET

Magzter to Sponsor MPAS Awards 2015

Singapore's Most Glamorous Media Publishing Event Takes Place on 11 May at The Fullerton Hotel Singapore

SINGAPORE--(Marketwired - Apr 14, 2015) -  The Media Publishers Association Singapore (MPAS) has confirmed Magzter as a sponsor of its awards event taking place in Singapore at the middle of the year. This partnership signals a growing importance of digital platforms as a means for media publishers to increase their reach and target a global audience.

Said Vijay Radhakrishnan, Co-founder and President of Magzter, "The MPAS Awards event gives us access to a wide range of different genres of media publishers in Singapore. As the country is South East Asia's hub for English language magazines, this gives us a good platform to consolidate our position amongst publishers in the region and at the same time introduce our Magzter Gold product, a subscription which gives readers unlimited access of up to 75,000 issues of more than 2,500 best-selling magazines."

Added James Chen, Executive Director of MPAS, "The increasing prevalence of digital media is something that media publishers cannot afford to ignore any longer. Instead they should adopt a multi platform online media approach and see what gives them the best circulation medium-target audience fit. Readers are now expecting to consume quality mobile content on demand. Print magazines will always have their own select audience, but do look out for the rise of digital magazine newsstands like Magzter, as magazine content starts to integrate more audio visual elements."

Besides Magzter, the awards has also been able to attract other sponsors such as global hospitality group Accor Hotels and Royal Caribbean International, as well as the likes of Campaign Asia and Marketing Magazine as its media partners.

About Magzter

Magzter is a cross-platform, self-service, global digital magazine newsstand and book store with over 5000 magazines and 50000+ books and comic titles from over 2000 publishers. The company is headquartered in New York.

About Media Publishers Association Singapore

Established in 2006, the Media Publishers Association Singapore (MPAS) is a non-profit trade association that represents the leading B2B, specialist B2C, custom and digital publishers in Singapore.

Contact Information

  • Media Contact

    Vijay Radhakrishnan
    Co-founder and President
    Magzter, The Digital Newsstand Magzter Inc.
    Email: vijay@magzter.com

    James Chen
    Executive Director
    Media Publishers Association Singapore
    Email: james.chen@mpas.org.sg