SOURCE: Make-A-Wish Canada

Make-A-Wish Canada

February 20, 2015 07:00 ET

Make-A-Wish® Rope for Hope Welcomes Canadian Western Bank as National Presenting Sponsor

TORONTO, ON--(Marketwired - February 20, 2015) - Make-A-Wish® Canada is excited to announce a new, three-year national partnership with Canadian Western Bank (CWB). Beginning this year, CWB will be the official presenting sponsor of Make-A-Wish® Rope for Hope, the wish-granting organization's national signature fundraising event.

"This is the first time a national presenting sponsor will support Make-A-Wish Rope for Hope and we're so pleased to share this milestone with CWB," said Jennifer Klotz-Ritter, president & CEO, Make-A-Wish Canada. "We're confident that CWB's support will help us serve more children living with life-threatening medical conditions over the coming years and are looking forward to building a strong, long-term relationship."

Rope for Hope is an exhilarating event where individuals raise a minimum of $1,500 for local wish-granting efforts in exchange for the thrilling opportunity to rappel down a city skyscraper. Rope for Hope rappelling events are scheduled to take place from May through July 2015 in eight Canadian cities, including: Montreal, Vancouver, Ottawa, Toronto, Halifax, London, Calgary and Edmonton. The events are open to the general public. Those interested are encouraged to sign up at Space is limited and offered on a first-come, first-served basis.

"Following our involvement in Calgary's event last year, CWB and our employees are proud to throw our support behind this cause across Canada for the next three," said Greg Sprung, executive vice president, banking, CWB. "It's an incredible feeling to know that our involvement will help put smiles on the faces of wish kids from coast to coast and we can't wait to get started." CWB's online banking division, Canadian Direct Financial, and equipment financing affiliate, National Leasing, will also participate.

Make-A-Wish Canada hopes to raise $1.2 million this year through Rope for Hope events, adding to the approximately $1.4 million that has been raised since its launch in 2012.

Registration Now Open!

There are a variety of ways to participate: as an individual, in a team, as part of a 'toss your boss' group, or by sponsoring another participant or the event.

Dates & Locations: 

May 29Place du Canada, Montreal
May 29Hyatt Regency Vancouver, Vancouver
June 6Courtyard by Marriott Ottawa East, Ottawa
June 1Toronto City Hall, Toronto
June 13The Westin Nova Scotian, Halifax
June 19London City Centre, London
July 9Barclay Centre, Calgary
July 15The Westin Edmonton, Edmonton

Time: Rappel times will be pre-assigned throughout event day.

Registration Fee: $40 

Fundraising Requirement: $1,500 (minimum)

To register for Make-A-Wish Rope for Hope, Presented by Canadian Western Bank, and to learn more, visit

Click here to view the 2015 Rope for Hope promo video.

Special thanks to National Presenting Sponsor: Canadian Western Bank with Canadian Direct Financial and National Leasing; National Sponsors: Chairman's Brands, WestJet Cares for Kids, Klean Kanteen, CLIF Bar and Captivate Network and Local Sponsors.

About Make-A-Wish® Canada
Make-A-Wish Canada is a dynamic wish-granting organization that brings hope, strength and joy to children with life-threatening medical conditions. Along with the national office, eight (8) regional chapters grant magical wishes to children in need from coast to coast. Make-A-Wish Canada is an affiliate of Make-A-Wish® International. Make-A-Wish® is the largest wish-granting organization in the world, making dreams and wishes come true for more than 334,000 children since 1980. For more information, please visit

About Canadian Western Bank
Canadian Western Bank offers a full range of business and personal banking services across Western Canada and is the largest publicly traded Canadian bank headquartered in the West. CWB, along with its nine operating affiliates including National Leasing, Canadian Western Trust, Valiant Trust, Canadian Direct Insurance, Canadian Western Financial, Adroit Investment Management, and McLean & Partners Wealth Management, collectively offer a diversified range of financial services across Canada and are together known as the CWB Group. For more information, visit

Click here to read this news release in French.
Cliquez ici pour lire ce communiqué de presse en français.

Contact Information

  • For more information, please contact:
    Deborah Waines
    Officer, Marketing & Communications
    Make-A-Wish® Canada
    Tel: 416.224.9474 ext. 111

    Canadian Western Bank Media Contact:
    Angela Saveraux
    Manager, Public Relations & Community Investment
    Canadian Western Bank
    Tel: 780.441.2257