November 15, 2011 11:00 ET

Make Baby Bots Beautiful With Breathable Nappies

LONDON, UNITED KINGDOM--(Marketwire - Nov. 15, 2011) - Parents can reduce the risk of nappy rash and skin irritations for their babies by using environmentally-friendly, breathable nappy options, says gNappies. Nappy rash has been an on-going problem that has plagued babies for generations, and coupled with other common skin conditions such as eczema, can cause real distress and discomfort for them. Biodegradable nappies offer a more breathable environment for baby's bottom, dramatically reducing soreness.

Nappy rash creams are widely used when changing nappies to protect baby bots from the harsh effects of their own human waste, however, chemicals used in disposable nappies can also be a major contributory irritant.

gNappies president Kim Graham-Nye, who founded the company with husband Jason, said: "Most disposable diapers are made entirely of plastic. Can you imagine if you were asked to sit in plastic all day-- how uncomfortable that would be? gNappies are the only nappy with a technical, breathable waterproof barrier that wicks wetness away, just like sports clothing and allows the baby's precious skin to breathe. Simply put, breathability means more comfort, less rash."

gNappies is the world's first hybrid solution – meaning that for the first time, a disposable and cloth nappy option is available in one system so that parents can move between the two, dependent on their preference or lifestyle. gRefills offer the disposable element as they can be home-composted or thrown away in the domestic waste, and gCloth inserts offer the reusable element as they are washable. One cute bum. Two nappy options.

Kim looked for a solution after learning that conventional disposable nappies are the third largest contributors to landfills in the world despite only five per cent of the population using them. Wanting to make a change, Kim and husband Jason launched gNappies– a system made up of washable cotton nappy pant and either 100 per cent biodegradable gRefills or a washable gCloth. Disposable nappies take up to 500 years to decompose, whereas gRefills decompose in 50 – 100 days and can be disposed of with the domestic waste or home compost.

The full range of stylish nappy 'little gPants' come in a range of colours, patterns and sizes, and is now available for purchase via a dedicated gNappies UK website, and Amazon. Parents can also purchase gBaby gBundles to help get them started. Visit for further information.

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