SOURCE: MADD Canada

MADD Canada

September 01, 2016 08:00 ET

Make the Last Long Weekend of Summer a Safe One -- Drive Sober

OAKVILLE,ON--(Marketwired - September 01, 2016) - MADD Canada and Allstate Insurance Company of Canada are urging Canadians to leave the driving to someone sober when celebrating the Labour Day long weekend.

"The crashes, deaths and injuries we see from impaired driving are entirely preventable," said MADD Canada National President Angeliki Souranis. "With a little bit of planning, and with everyone looking out for one another, we can make sure this last long weekend of the summer is free from the tragic consequences of impaired driving."

More than 1,000 people are killed and 63,000 injured every year in impairment-related crashes. Summer and long weekends are peak times for impairment-related crashes. Whether you're taking one last summer road trip, taking the boat out on the lake or trekking through trails on the ATV, always drive sober.

"Mixing alcohol and/or drugs with driving can cost you," said Allstate Canada President and Chief Executive Officer Ryan Michel. "You can lose your license, lose your vehicle, or lose your freedom. Worst of all, you could cause a crash that kills or injures someone. Driving impaired is never worth the risk."

MADD Canada and Allstate Canada encourage everyone to make preparations ahead of time -- take public transportation or a cab, arrange for a designated driver or plan to stay overnight. And if you see a driver you suspect is impaired; call 911 to report him or her to police.

About MADD Canada
MADD Canada (Mothers Against Drunk Driving) is a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in more than 100 communities across Canada, MADD Canada aims to offer support services to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads. To learn more, visit www.madd.ca.

About Allstate Insurance Company of Canada
Allstate Insurance Company of Canada is one of the country's leading producers and distributors of home and auto insurance products, serving Canadians since 1953. The company strives to keep its customers in "Good Hands®" as well as its employees, and has been listed four years in a row on the Best Employers in Canada list. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as MADD Canada, United Way and Junior Achievement. To learn more about Allstate Canada, visit www.allstate.ca.

Contact Information

  • For more information, contact:
    Angeliki Souranis
    MADD Canada National President
    514-515-6233
    asouranis@madd.ca

    Anna Weigt-Bienzle
    Senior Communications Specialist
    Allstate Insurance Company of Canada
    905-415-4527
    aweigtbienzle@allstate.ca