SOURCE: Manilla


August 01, 2012 09:29 ET Welcomes Aaron Zitzer as Vice President, Product Management

Manilla Adds Product Talent as It Builds New Desktop and Mobile Features

NEW YORK, NY--(Marketwire - Aug 1, 2012) - Manilla (, the award-winning, free and secure service that allows consumers to easily manage their bills and other personal accounts on desktop, tablet and mobile devices, announced today that Aaron Zitzer has joined the company as vice president and head of product.

Zitzer has more than 15 years of experience in product management, most recently as global head of product for Yahoo! Finance's website and mobile products. During this time, Zitzer led efforts that resulted in market share growth from 20 to 28 percent. Zitzer also played a key part in transitioning Yahoo! Finance to a common web platform, improving user experience and enhancing features, and overseeing the creation and successful release of the Y! Finance mobile apps for iPhone, iPad and Android. Before his time at Yahoo!, Zitzer was instrumental in product management efforts at companies including LinkedIn, Activcard, and TiVo.

"Aaron's wealth of experience in web and mobile products and services will be hugely valuable for Manilla," said Beth Devin, Manilla's executive vice president and chief technology officer. "As we continue to grow, his passion for our product space and ability to anticipate and understand the needs of our busy customers will ensure that Manilla will continue to provide an engaging and useful product."

In his new role at Manilla, Zitzer will lead efforts to improve and expand Manilla as the easiest way for consumers to manage all their bills and accounts in one secure location. As more consumers are switching to paperless solutions, Manilla and Zitzer will help shape new and innovative financial behaviors and management solutions.

"Manilla is a smart solution for savvy consumers looking to manage everything on the go and simplify their hectic lives," said Zitzer. "The company's remarkably quick growth in this expanding field is impressive and validates the quality of the solution and value it provides to its customers. I'm excited to be a part of Manilla as it continues to grow and as the adoption of paperless solutions becomes more and more prevalent."

Since its launch in February 2011, Manilla has grown to support more than 1 million linked accounts. With access through and mobile applications, consumers can turn to Manilla no matter where they are for up-to-date account information and status.

About Manilla
Manilla organizes and simplifies people's lives by providing one secure access point to all household accounts and services. The free service helps consumers manage their household accounts, including financial, utilities, subscriptions, daily deals, and travel rewards programs, all through or via the Manilla mobile apps. Under a single password, Manilla gives customers an automated, organized view of all of their account information, text and email reminders to pay bills, renew expiring subscriptions and manage soon-to-expire daily deals, all with unlimited storage and seamless document retrieval. 

Manilla is a company incubated within and backed by Hearst Corporation, one of the most diversified private media companies in the world. Manilla, which partners with thousands of businesses across multiple categories, is led by an executive team of experts and innovators from the finance, technology and consumer products industries. Manilla is the recipient of the 2012 Webby Award and People's Voice Award for Best Banking/Bill Pay Service. For more information, please visit

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