SOURCE: Marcel Media

Marcel Media

Marcel Media

February 10, 2011 13:36 ET

Marcel Media and Ambitious Chicagoland Students Reap Rewards in Chicago Lights' Career Development Program

Interactive Marketing Firm Is on a Mission to Break the Cycle of Poverty Through Job Training

CHICAGO, IL--(Marketwire - February 10, 2011) - Marcel Media, a Chicago-based interactive marketing firm, has taken an active role in community service by partnering with organizations such as Chicago Lights, a nonprofit dedicated to providing hope and opportunity to Chicago children, youth, and adults who face the challenges of poverty.

For four years, Marcel Media has been an internship partner for Chicago Lights' Career Development program, which provides an eight-week paid summer internship for high school students participating in the Tutoring program of Chicago Lights. The goal is to break the cycle of poverty by providing students with the tools, insight, and confidence necessary to choose a satisfying career.

Marcel Media partners with Chicago Lights in an effort to cultivate young creative talent, while offering the opportunity for select high school students to earn money, learn about careers in digital marketing, and receive hands-on experience in a professional work environment.

Students who are chosen to participate in the internship program commute to Marcel Media's River North offices and work closely with the full-time staff. Initially, the goals are to teach the intern to arrive on time, to look people in the eye, to give a firm handshake, and to speak professionally.

After a brief orientation process, the interns are put to work as part of the Marcel Media team, sitting in on both internal company meetings and client meetings. The Marcel Media team furnishes opportunities for the intern to learn how to express their creative ideas in a professional environment. Interns are exposed to a variety of career options ranging from search engine marketing to web development and strategic operations.

The man behind the initiative, Ben Swartz, president of Marcel Media, believes that the online marketing world offers great opportunity to high-school and college graduates. "High schoolers in particular have creative ideas and talents that are sometimes difficult to find in more seasoned professionals, and we like the idea of being able to include them on the creative and strategic process."

"Marcel Media is honored to be able to support the Chicago Lights Career Development program. As we approach our fifth year of participation, the entire staff looks forward to introducing the new interns to our industry and to watching them develop into young professionals."

January through June, Chicago Lights Tutoring high school students, along with their tutor-mentors, attend weekly job-training classes in preparation for the eight-week summer internship. After successfully completing training, students interview and are matched with Chicagoland companies -- such as Marcel Media -- based on individual career goals, skill sets, and interests. Donations from individuals in Chicago help fund the internships. Learn more about this program at www.chicagolights.org, or visit the Marcel Media careers page at http://www.marcelmedia.com/join/.

For more information about Marcel Media, contact Jess Simpson, jsimpson@marcelmedia.com or call 312.255.8044.

For more information about Chicago Lights, contact Erin Dalpini,
edalpini@fourthchurch.org or call 312.981.3596.

ABOUT MARCEL MEDIA
Marcel Media was founded in 2003, and is a Chicago-based, Inc. 5000 ranked, internet marketing agency. Marcel Media is currently one of the only firms in Illinois that is a certified Google Analytics and Google Website Optimizer Partner. Our firm has partnered with organizations such as Ryland Homes, Hub International, DePaul University, and NorthShore University HealthSystem to help them achieve their online marketing goals.

Follow us on Twitter @marcelmedia or find us on Facebook at facebook.com/marcelmedia.

ABOUT CHICAGO LIGHTS
Chicago Lights, a nonprofit community outreach organization at Fourth Presbyterian Church, provides hope and opportunity to Chicago children, youth, and adults who face the challenge of poverty. Chicago Lights Tutoring, one of the seven community outreach programs of Chicago Lights, helps break the cycle of poverty through education for 400 students living in low-income neighborhoods by encouraging students to stay in school, graduate from high school, and pursue higher education and meaningful careers.

Follow Chicago Lights Tutoring on Twitter @CLTutoring.

For more details about Chicago Lights, visit www.chicagolights.org.

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