SOURCE: Market Leader, Inc.

Market Leader, Inc.

January 26, 2011 10:00 ET

Market Leader Names Sarah Daniels Chief Marketing Officer

Proven Business Leader Brings More Than 20 Years of Marketing & Product Management Experience to Real Estate Leader

KIRKLAND, WA--(Marketwire - January 26, 2011) - Market Leader (NASDAQ: LEDR) (, an innovator in online marketing and technology solutions for real estate professionals, today announced that Sarah Daniels has joined the company as Chief Marketing Officer. Daniels brings more than 20 years of marketing and product management to Market Leader, with a successful record of creating strong brands and innovative product lines. 

Prior to joining Market Leader, Daniels served as Vice President of Marketing & Sales at DreamBox Learning where she led marketing and sales and launched their award-winning products. Previously, Daniels led marketing, product management, and business development for six years for Aventail Corporation, a leading innovator in network communications. Daniels also co-founded two venture-backed software companies, served them in various executive roles, and successfully sold each of them.

Daniels graduated magna cum laude from Yale University with a degree in mathematics, and received her MBA from the Stanford Graduate School of Business as an Arjay Miller Scholar.

"Sarah is a proven business leader with deep marketing expertise and we are excited to have her joining the Market Leader team," said Market Leader CEO Ian Morris. "Her ability to build and scale businesses combined with her track record of delivering customer-centric software products will be an asset as we continue our growth in 2011."

For more information on Market Leader and its products, visit

About Market Leader

Market Leader (NASDAQ: LEDR) provides real estate professionals with innovative marketing and technology solutions that enable them to grow and manage their business. Founded in 1999 by a second-generation real estate agent, Market Leader provides real estate agents, agent teams, and brokerage companies with subscription-based real estate marketing software and advertising products that enable them to generate a steady stream of prospects, as well as the tools and training they need to convert these prospects into clients.

With a long history of innovation, Market Leader pioneered online lead generation for real estate professionals a decade ago and today is the leading marketing partner to the real estate industry. The company also provides consumers with free access to the information and tools they need throughout the home buying and selling process, such as determining house values by address, and providing access to real estate listings, through its national consumer real estate sites. These websites enable Market Leader to provide its customers with access to millions of future home buyers and sellers while providing these consumers with free access to the information they seek throughout the home buying and selling process.

For more information on Market Leader visit


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