SOURCE: Market Pulse

August 24, 2005 08:30 ET

Market Pulse Breaking News Alert for Wednesday, August 24, 2005: EYII - EYI Industries Initial Sales From Code Blue Water Filtration System!

NOTE TO EDITORS: The Following Is an Investment Opinion Being Issued by Market Pulse.

ATLANTA, GA -- (MARKET WIRE) -- August 24, 2005 -- Market Pulse News Alert for this AM, Stocks to Watch are: EYI Industries Inc. (OTC BB: EYII), Beacon Power Corp. (NASDAQ: BCON), Amylin Pharmaceuticals, Inc. (NASDAQ: AMLN) and Carmax Inc. (NYSE: KMX).

Investors need to be watching EYI Industries Inc. (OTC BB: EYII) this AM! EYI Industries, through its wholly owned subsidiary Essentially Yours Industries, Inc. (EYI), markets and distributes an exclusive brand of nutritional products in two categories, dietary supplements and personal care products. A large portion of their sales are from CALORAD®, a liquid protein supplement that has brought weight loss benefits to its customers. Recently, EYI launched a consumer product that removes Arsenic and other contaminates to a negligible level from drinking water. EYI markets its products through an extensive network of independent business associates. Since its inception, more than 30 other products have been added to establish EYI as a leader in the trillion-dollar wellness products market. EYII has had several excellent news announcements out lately and one again after Tuesday's bell announcing that pre-launch sales of the patented Code Blue™ water filtration systems have surpassed expectations! This could be great news for investors!

EYI Industries Inc. (OTC BB: EYII) (http://www.StopDrinkingPoison.com), a marketer of products that promote well-being and a healthy lifestyle, is pleased to announce that pre-launch sales of the patented Code Blue™ water filtration systems have surpassed expectations as 2,900 Code Blue™ units have been ordered in advance of any promotion.

EYI commenced a pre-sale program for any distributors interested in testing out their latest offering, prior to the delivery of the product. As a result, over 2,900 Code Blue™ Water Filtration Systems were ordered for gross sales over USD$160,000. The Code Blue™ units are now in the EYI warehouse and being shipped to distributors.

EYI Industries President and CEO Jay Sargeant stated, "We were very pleasantly surprised and excited to see such large initial demand for the Code Blue™ Water Filtration System.''

About EYI (http://www.StopDrinkingPoison.com)

EYI Industries Inc., through our subsidiary Essentially Yours Industries, Inc. (EYI), markets products that promote health and well-being. Recently, EYI launched a consumer product that removes Arsenic and other contaminates to a negligible level from drinking water. The portable water filtration product's name is Code Blue™ and is exclusively provided to EYI. In addition, EYI sells dietary supplements and personal care products. A large portion of our sales are from CALORAD®, a liquid protein supplement that has brought weight loss benefits to our customers. More than six million bottles of CALORAD® have been sold since EYI was founded in 1995. Our newest product, PROSOTEINE, is experiencing similar success to CALORAD® and bringing our customers the benefits of a natural energy drink.

EYI markets its products through an extensive network of Independent Business Associates. Our sales force is staffed by knowledgeable, experienced men and women and supported by our comprehensive training programs.

Stocks in the news and acting well as of late include: Beacon Power Corp. (NASDAQ: BCON), Amylin Pharmaceuticals, Inc. (NASDAQ: AMLN) and Carmax Inc. (NYSE: KMX).

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