SOURCE: MarketResearch.com

MarketResearch.com

October 26, 2012 03:08 ET

Market Research Report -- Green Light Weight Packaging Offers Cost Savings and Consumer Approval

ROCKVILLE, MD--(Marketwire - Oct 26, 2012) - MarketResearch.com has announced the addition of the new report "Lightweight Packaging," to their collection of market reports.

As more consumers focus on "green" packaging as part of their purchasing decisions, food and beverage companies continue to work on sustainable packaging centered on using less materials and increasing the amount of recycled content. A major new study has found that lightweight packaging can unlock significant cost savings, while retaining brand appeal. Light weighting can benefit both major brand and high-volume stock containers. Many consumers struggle to tell the difference between filled lightweight bottles and their heavier counterparts. Studies show that consumers take a positive view of light weighting when the environmental advantages are highlighted.

It has been proved that an imaginative, well researched and customer-focused approach to light weighting can protect and even enhance core brand values -- making it a commercially viable option. Lightweight bottles can be strong, stylish and extremely cost-effective. By reducing raw materials use and energy consumption, we can also help the industry to meet challenging waste reduction and emissions targets.

Dolcera report focuses on finding the relevant patents encompassing the Light weight rigid containers. These containers are having light weight/ low weight/ reduced weight or having thin gage/thin sidewalls. This is described mostly in relevant patents. The keywords used in the search were obtained after an extensive study of relevant patents. The class codes for the search were obtained from the control patents and more class codes with manual search of classification index. The report highlights year-wise patent activity (trend line) along with the key industrial players in the field. Patents are categorized on the basis of patent focus -- Light weight rigid containers whose body is made up of plastic material (example PET, PEN, PE, PP etc.), glass, metal, paper etc. The categorized patents were further analyzed to determine the key players under each category. A comprehensible result in the form of Dolcera dashboard has been given. Dashboard links the companies in each category to their patents, hence making an interactive platform for analysis. Furthermore, patents have been mapped to commercially available products produced by the respective assignees and other licensees.

For more information, visit http://www.marketresearch.com/land/product.asp?productid=7176336&progid=84842

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