SOURCE: Green Design Inc.

Green Design Inc.

April 28, 2009 08:51 ET

Marketing Agency Green Design Inc. Sees Significant Growth in New Business Development

Company Increases Its Sales Pipeline by Over Fifty Percent as a Result of Its Own Marketing Efforts

ANDOVER, MA--(Marketwire - April 28, 2009) - Green Design Inc., an innovative marketing agency, today announced it has relaunched the company. Green's focus is on helping its clients gain competitive advantage in environments of continuous change through marketing and branding campaigns. Over the years, the company has executed on successful marketing campaigns and branding efforts for such well known companies as Exergen, Enterprise Bank, HP, Cognos, Kronos, Polaroid and Philips Medical. Employing many of the methods for the company as he does his clients' businesses, William Doherty is relaunching his company. Green Design Inc. has redesigned its website, invested in public relations, direct mail and telemarketing efforts. Green is reaping the benefits of its efforts and is meeting with more companies now than in years past and is building a stronger sales pipeline for the future.

Green Design was founded during another recession in 2001 by William Doherty, an industry veteran with over 20 years of creative design experience. Doherty cites an article called "Innovating thru a Recession" by Kellogg School of Management Professor Andrew J. Razeghi. According to the article, McGraw-Hill Research found that businesses that maintained or increased their advertising expenditures during the 1981-1982 recession averaged higher sales growth during the recession and in the three years following. In 2001, another study found that aggressive recession advertisers increased market share 2 1/2 times the average for all businesses in the post-recession economy. The article talks to the importance of investing now in communications to see the benefits for years to come.

According to Doherty, "I am not a stranger to tough economic times and understand how to help my clients navigate through it. Now more than ever it is critical for companies, and this includes my own, to invest in a sound marketing strategy that brings them more business and keeps their brand relevant."

For more information on Green Design Inc. including past and present customer success stories, please visit www.greendesigninc.com.

About Green Design

Green Design was established in 2001 as an innovative marketing agency using high-end design to help companies meet their marketing objectives with maximum impact. Regardless of the type of service for which we are retained, Green's focus is on helping its clients gain competitive advantage in environments of continuous change. Please visit www.greendesigninc.com for more information and to view case studies of past work.

Contact Information

  • Contact Information:
    William Doherty
    Green Design, Inc.
    978 470 2044
    Email Contact