SOURCE: Marketing Concepts International

April 11, 2007 10:00 ET

Marketing Concepts International Enters Into Formal Negotiations With SLM Logistics

TORONTO -- (MARKET WIRE) -- April 11, 2007 -- The Board of Directors of Marketing Concepts International (PINKSHEETS: MCCI), a Nevada Corporation, announced they have entered into formal negotiations with SLM Logistics, a Canadian-based corporation headquartered in Brampton, Ontario, Canada. SLM Logistics would be the second major client to be signed under the new MCCI business plan unveiled on October 16, 2006.

SLM Logistics is a new and innovative CSR corporation that specializes in managing returns for major electronic retailers and manufacturers. Reducing warranty costs while addressing the "end of life" disposal requirements for their client's products. This provides their customer base with maximum asset recovery as well as ISO 14000 compliance. SLM Logistics is currently working with Best Buy/Future Shop and Canadian Tire Corporation as well as manufacturers, Sharp Electronics, JVC and several OEM private branded manufacturers. "Their business is growing, and MCCI wants to be an integral contributor and stakeholder in that growth," stated Mr. Benjamin Grossman, President and CEO.

Marketing Concepts International's corporate strategy is to provide business development services to smaller corporations and start-ups in exchange for a significant share of the client corporation's sales revenue. In this potential arrangement with SLM Logistics, Marketing Concepts International will earn 6.5% of the annual net sales revenue of the corporation for a period of three years in exchange for capital acquisition and marketing services. The three-year fee period will begin once a $2,000,000.00 injection of capital is acquired by SLM through sources arranged for by MCCI. If MCCI helps acquire additional capital for SLM over and above the initial requirement, then additional fees based on net sales will be paid over a new three-year term. In addition, MCCI has negotiated the right to acquire 25% of the capital shares of SLM Logistics at the end of the three-year fee period.

Mr. Grossman explained that there are several advantages for MCCI shareholders with this novel business methodology:

1.  Unlike traditional venture capital firms, MCCI will generate
    revenue from net sales even if the client corporation is not
    yet profitable. This means a greater return in a shorter period
    of time with less risk.
2.  As a significant portion of the revenue earned will be distributed
    directly to our shareholders; there will be much less risk.
3.  The shareholder income distribution will insure that there is an
    inherent value to MCCI shares, and should serve to maintain a
    stronger and more consistent share value.
4.  With the option to acquire 25% of the client corporation after
    three years of sales activity, we can promise our shareholders
    that the value of the acquisition will far exceed the investment
    cost. The structure of the basic agreements between Marketing
    Concepts and its clients will substantially reduce risks usually
    Associated with this type of investment.
Marketing Concepts International will rely on Mr. Grossman and his management team to acquire several additional client corporations that have demonstrated significant growth potential and that will quickly provide a solid revenue stream to MCCI.

Certain statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Marketing Concepts International (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control.

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