Marketing Quotes

Marketing Quotes

January 20, 2012 08:22 ET

Marketing Quotes Comments About UK Marketing Trends in 2012 as Economy Slows

BASINGSTOKE, UNITED KINGDOM--(Marketwire - Jan. 20, 2012) - Despite the slowdown in the UK economy, marketing and advertising seem to be an area of growth (according to the Advertising Association, UK advertising grew by 1.5% in 2011 to £3.8bn) which is seen by many marketing agencies around the UK.

The UK is facing challenging times, as the economy struggles after the banking crisis and the ripple effects that are still being caused by the financial institutions in the City of London.

Traditional advertising mediums (such as TV, cinema and radio) all showed signs of growth however other areas of more focused marketing (such as telemarketing) are also growth areas as Marketing Quotes has recognized.

Marketing Quotes commented 'There does not appear to be a slowdown in the number of businesses that are looking into marketing, such as companies looking for website designers or PR agencies; if anything there seems to be an upward trend as UK businesses are investing more into their marketing to combat the downturn.

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