HubSpot User Group Summit

February 17, 2011 08:00 ET

Marketing Software Company HubSpot Announces HubSpot User Group Summit 2011

Marketers, Save the Date for the Most Meaningful Marketing Events of 2011 -- September 14-16, 2011 in Boston

CAMBRIDGE, MA--(Marketwire - February 17, 2011) - The second annual HubSpot User Group Summit, HUGS 2011, will be the largest, global gathering of inbound marketers. Held in partnership with the 2011 Inbound Marketing Summit, HUGS 2011 will unite 1,000 HubSpot customers, partners and marketing experts in Boston on September 15th and 16th. By pairing HUGS with the Inbound Marketing Summit, HubSpot customers will get the best of two worlds: broad marketing thought leadership and specific hands-on skill building.

The HubSpot User Group Summit is complemented by local HUG meetups that currently occur in 8 cities around the globe. By gathering in Boston this fall, HUGS attendees will have the opportunity to network and share inbound marketing inspiration, best practices, and hands-on training with peers and thought leaders on a grand scale. 

The inaugural global gathering of HubSpot users occurred last October, attracting a crowd of 500+ to Boston for an event that, in the words of one attendee, "... was fabulous. There was an ideal mix of 'how to' content and real world experience which made every presentation valuable."

The 2011 agenda is aimed at helping HubSpot users get the most value out of their inbound marketing tools while building new skills. It will feature experts on what's next in marketing as well as direct-to-customer training by the company that created the concept and leading software behind inbound marketing. The HubSpot User Group Summit will include:

  • Thursday, September 15th
    • Exclusive HubSpot Value Added Reseller Education
    • Evening Welcome Reception and Awards
  • Friday, September 16th
    • General Session featuring Brian Halligan and Dharmesh Shah
    • 3 Tailored Content Tracks
    • Interactive Group Discussions and Hands on Training
    • One-on-One Consulting Sessions
    • Networking Lunch and Breaks

"Last year at HUG, customers combined their digital training with a face-to-face experience that deepened their understanding of inbound marketing while forging strong relationships with the peers and people that are helping them grow their businesses," said Jonah Lopin, HubSpot's VP of customer success. "Combining the power of the local HubSpot User Groups, a global event like HUGS enables us to ignite a network of users who can learn from and teach one another, achieving the best possible results from inbound marketing and HubSpot."

HubSpot customers will have exclusive access to discounted ticket packages for HUGS plus the Inbound Marketing Summit, a two day conference on Wednesday, September 14th and Thursday, September 15th which will take place at the same venue as HUGS in Boston. These two events combine theory and practice to give attendees actionable strategies to improve their marketing and grow their businesses. Boston residents and travelers alike may also take advantage of the marketing events occurring throughout Boston as a part of FutureM 2011, the second annual multi-location series of events on what's new and what's next in marketing.

Although Boston may be emerging as the center of the inbound marketing universe, HubSpot customers are actively gathering in cities across the globe to share the benefits of personal networking on a local level. HubSpot users in Dallas, New York, San Francisco and even London, among other places, can now find one another and join a local user group online. These self-organizing groups meet to share successes, challenges and brainstorm new marketing ideas, thereby extending the value of their inbound marketing tools and delivering improvements in lead generation and sales. To find a local HUG, HubSpot customers can visit or apply there to start their own HUG!

Whether users join a local HUG or not, they should be sure to save the date for HUGS 2011 in Boston this fall and sign up to find out more about the agenda and tickets sales at Announcements and action can be followed on Twitter via @HubSpot using #HUGS2011.

About HubSpot

HubSpot, Inc. offers an all-in-one marketing software platform for small and medium sized businesses. Over 4,000 companies in 31 countries use HubSpot software to increase the number of visitors to their website and convert more of those visitors to leads and customers. Applications in the software platform include website management, blogging, search engine optimization, lead management, marketing analytics, email marketing, landing pages, and social media monitoring. HubSpot is also the developer of the popular website analysis tool,, which has over 3 million users. HubSpot, Inc. was founded in 2006 and is based in Cambridge, Massachusetts. Find them at

About the Inbound Marketing Summit

The Inbound Marketing Summit is where the online marketing community gathers to solve today's marketing and business communications challenges. The event features the brightest minds in the business, including world-renowned authors and practitioners, as well as leaders from some of the companies already using the new tools and strategies. This fast-paced and information-packed event is your check-up on your existing business communications strategies, and your prescription for the coming months. Learn more at

About FutureM

Created by MITX and a group of leading thinkers in marketing and media, FutureM is a week-long experience of events throughout greater Boston offering participants the opportunity to tap into the freshest thinkers in marketing, media and technology to hear about the future of marketing. Over the course of five days, over 50 events and activities will take place to share and explore how the newest technologies and insights are changing the way marketers think, create, engage, and measure. Learn more at