SOURCE: MarketLive, Inc.

January 22, 2007 09:00 ET

MarketLive Builds Significant Marketplace Momentum

2006 Marks Banner Year for Customer Growth and Technology Progress; Company Now Poised for Continued Advancement in 2007

PETALUMA, CA -- (MARKET WIRE) -- January 22, 2007 -- MarketLive, Inc., the leading global e-commerce application platform and services provider for retailers, today announced that it wrapped up 2006 with a healthy expansion of its customer base, as well as the addition of best-in-class e-commerce technology enhancements through strategic partnerships and new product upgrades. More than 40 new customers -- significantly higher than the industry average -- adopted the MarketLive v5 E-commerce Application Platform. MarketLive continues this momentum in 2007 with rich new functionality designed to help its customers maximize the potential of their online operations.

During 2006, MarketLive inked deals with an impressive group of new clients including Armani Exchange, Danner, Frederick's of Hollywood, LaCrosse Footwear, Papyrus, Peruvian Connection, Sur La Table, and The Shopping Channel.

"The force driving MarketLive's customer wins is our commitment to offering the most innovative features available through MarketLive v5," said Ken Burke, CEO of MarketLive, Inc. "We have focused on creating a powerful e-commerce platform that can be easily upgraded to deliver the best-in-class technology for today's fastest growing online merchants. As a result, we repeatedly see many of our customers experiencing cycles of steady and sizeable growth. 2006 has been a year to celebrate, and its momentum is propelling us into another great year."

Another significant highlight from 2006 included MarketLive tightly integrating exciting new functionality from Google and Loyalty Lab into the MarketLive v5 platform. Google Checkout offers consumers the ability to check out quickly and securely using only a Google login, and helps merchants drive leads, increase conversions, and reduce costs. Loyalty Lab's top-tier customer management solution enriches retailers' sites with loyalty programs, campaign management, and relationship marketing.

The momentum continues in 2007. Recently introduced, MarketLive Intelligent Site Search and Navigation includes best-in-class search, Guided Navigation®, and Dynamic Merchandising capabilities powered by Endeca. This new functionality will be offered as a value-added component of the MarketLive E-commerce Platform. Additionally, there will be an upcoming announcement of MarketLive v5.3, and Ken Burke has been selected to be a judge for the 2007 Multichannel Merchant awards, the largest awards program for catalogers, Web merchants, and cross channel merchants in the industry.

About MarketLive

Since 1995, MarketLive, Inc. (www.marketlive.com) has provided enterprise-class e-commerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® platform and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable e-commerce solution on the market today. MarketLive powers some of the most successful retail Web sites, including Frontgate, Garnet Hill, Norm Thompson, Stride Rite, and Trek.

Contact Information

  • For Further Information, contact:
    Jill Hara
    Kickstart for MarketLive, Inc.
    650-346-5204
    Email Contact