SOURCE: MarketLive


April 16, 2012 13:14 ET

MarketLive Hosts Free Webinar for Health and Beauty Retailers

Attendees Receive New MarketLive Whitepaper: Best Practices for Health and Beauty Leaders

PETALUMA, CA--(Marketwire - Apr 16, 2012) - MarketLive, Inc., the leading provider of enterprise-class eCommerce technology and services, today announced it will be hosting a free webinar, "eCommerce Success for Health and Beauty Leaders." The event takes place on Wednesday, April 18th, at 10:00 am PDT / 1:00 pm EDT. Attendees will receive MarketLive's new whitepaper, "Best Practices for Health and Beauty Leaders."

This informative webinar will explore consumer interaction with brands through a growing array of touch points such as email, mobile devices, tablets, social networks, customer service, and more. Successful case studies will be presented and merchants will discover new ways to create a seamless shopping experience.

MarketLive founder and chairman, Ken Burke, will detail strategies to help retailers capitalize on the health and beauty industry's rapid growth. Some of these strategies include:

  • Compelling ways to showcase product benefits
  • Improving merchandizing effectiveness
  • Using community and consumer feedback to create demand
  • Increasing engagement and product feedback

"The personal care industry is experiencing explosive growth, significantly higher than eCommerce overall," said Burke. "This webinar contains critical information for any health and beauty retailer looking to stay current on trends and strategies that will help capitalize on the growth through eCommerce."

To register for the free webinar, click here.

About MarketLive
Since 1995, MarketLive, Inc. ( has provided enterprise-class eCommerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® eCommerce Suite and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable eCommerce solution on the market today. MarketLive powers successful retail eCommerce sites, including Peruvian Connection, Learning Resources, Sports Chalet, Vanity Shops, Gaiam, Helzberg, and Party City, Armani/Exchange, and many others.

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