PETALUMA, CA--(Marketwire - Nov 12, 2012) - MarketLive, Inc., the leading provider of multichannel eCommerce technology and services solutions, today announced the details of its upcoming webinar, "Optimizing Social Media Strategies and Tactics for 2013." During the free, one-hour webinar on November 14, MarketLive will hone in on real opportunities for merchants in the social media jungle, and show them how to make clear paths to profits this holiday season and throughout 2013.
"Social networks are now a critical element of every retail and brand marketing plan," says MarketLive CEO Mark Pierce. "However, the direct link to sales just isn't materializing for most merchants. MarketLive can help create that link."
"When it comes to social media," adds Pierce, "merchants want to learn to decipher where their best opportunities are and how to capitalize on them to drive sales. Our upcoming webinar sheds light on this important and still un-tapped opportunity."
Webinar participants can expect to learn:
- Which social network is the best fit for each stage of the customer lifecycle.
- How to move beyond "likes" to motivating purchases.
- Whether merchants should establish outposts on newer social networking sites (such as Pinterest and Google+).
- Making the most of the mobile-social connection.
Merchants interested in taking advantage of this free webinar can register at: http://bit.ly/Qumxn3
Since 1995, MarketLive, Inc. (www.marketlive.com) has provided world class eCommerce technology and expert services that help fast-growing companies successfully sell goods and services across multiple channels. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® eCommerce Suite and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance the customer experience online while dramatically improving acquisition, conversion, and retention rates. MarketLive powers many leading eCommerce sites, including Peruvian Connection, Learning Resources, Sports Chalet, Jessica Simpson, Warner Brothers, Cost Plus World Market, Helzberg Diamonds, and Party City, and Armani/Exchange, to name a few. For more information, visit MarketLive. Connect with MarketLive on Facebook and Twitter.