SOURCE: MarketLive

MarketLive

June 24, 2009 16:27 ET

MarketLive Launches Client Innovations™ to Accelerate eCommerce Business Success; Names 15-Year eCommerce Veteran Hamilton Hunt Vice President

Organization to Bring Important Technologies and Solutions to Retailers to Drive Innovation, Leadership and Growth

PETALUMA, CA--(Marketwire - June 24, 2009) - MarketLive, Inc., a leading eCommerce software and services provider, today launched the MarketLive Client Innovations organization to rapidly and cost-effectively deliver MarketLive Intelligent Commerce Solutions™ to retailers. MarketLive Client Innovations combines leading eCommerce technologies with proven Intelligent Selling™ best practices to boost overall retail business performance. The organization will help MarketLive retailers leverage solutions such as advanced site analytics, search engine marketing, email marketing, intelligent merchandising, and other technologies to drive optimal growth and success.

Hamilton Hunt, a 15-year veteran of retail professional services, joins the organization as vice president. Hunt will lend his experience in efficient delivery of custom technology and services to retailers using the MarketLive platform. Before joining MarketLive, Mr. Hunt served six years as a strategy and technology innovations expert with Pinnacle Rock Associates (PRA), a renowned retail supply chain consulting company. Prior to joining PRA, he was vice president at MarchFirst, a global eCommerce management and technology services company. Mr. Hunt graduated from Stanford University with a bachelor's degree in Mathematics and Computational Science. He also holds an MBA from Haas School of Business, University of California, Berkeley.

The MarketLive Innovations group exemplifies the power of MarketLive's Commerce-as-a-Service™ delivery model, a unique approach of providing essential eCommerce platform technologies, service solutions, and retail industry connections in an integrated eCommerce offering. The new organization will help retailers rapidly and efficiently implement MarketLive and other partner technologies, greatly expanding the functionality and effectiveness of their eCommerce sites. (For more information, see press release: MarketLive Launches Commerce-as-a-Service, March 9, 2009.)

Mr. Hunt commented, "Our merchants need the ability to rapidly enhance their sites and adjust their tactics to respond to changing market dynamics. The MarketLive Client Innovations organization leverages the flexibility of the MarketLive Intelligent Commerce Platform™ along with additional technologies and services to help retailers succeed online. Through tight partnerships with our retailers, we are able to understand their particular business challenges and design and deliver strategies that win in their markets."

The MarketLive Client Innovations organization will initially offer advanced marketing and merchandising solutions, proven site search methodologies, rich product content and categorization for on-site merchandising, SEO/SEM strategies, personalization and one-to-one marketing solutions and tactical execution.

"We are committed to meaningful partnerships with our retailers in all areas of site and eCommerce operations," said Mark Pierce, CEO of MarketLive. "MarketLive Client Innovations has been part of our Commerce-as-a-Service strategy since its inception. The formalization of the organization is a major step forward in our ability to help our retailers achieve their goals, and a key advancement of our strategy. Hamilton brings critical experience in eCommerce and a track record of innovation. We look forward to the advancements MarketLive Client Innovations will bring to our retailers."

About MarketLive

Since 1995, MarketLive, Inc. (www.marketlive.com) has provided enterprise-class eCommerce retail technology and services. In use by over 100 mid-market retailers, MarketLive is essential in implementing and operating successful eCommerce sites for these retailers. The extensible, scalable MarketLive® Intelligent Commerce Platform is the industry's first Commerce-as-a-Service™ offering, and is built on the proven best practices-based Intelligent Selling methodology. It enables merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. MarketLive is the most effective, fully featured, customizable eCommerce solution on the market today. MarketLive powers successful retail eCommerce sites including Peruvian Connection, Bon-Ton Stores, Sport Chalet, Dr. Perricone M.D., Gaiam, Title Nine, Sur La Table, French Toast, Burpee Seeds, and many others.

Contact Information