SOURCE: Marketwire


August 24, 2011 14:44 ET

Marketwire and Introduce "The Pulse"

PR, Marketing and Social Media Trends, Rankings and Insights Featured in Weekly Series

TORONTO and NEW YORK, NY --(Marketwire - August 24, 2011) - Marketwire and announce the launch of "The Pulse," a weekly news feature that explores trending topics, rankings and industry "bests" across a wide spectrum of communication disciplines. The series pulls insights and analyses from a variety of sources, including Sysomos MAP, in order to see what products and brands are attracting the most attention, and what companies and agencies are doing with social media.


"The Pulse" debuts with "Engaged to Win: 10 Leading Social Media-Enabled Agencies," and the series is available via' blog, "The Pulse," and Channel M, the Marketwire blog. Some of the topics in the weeks ahead include:

  • Women on Top: 10 Stellar PR Agencies Owned by Women
  • Top 10 Picks for "Social Media Comeback" Award
  • Top 10 Picks for Coolest Agency Reception Areas
  • 10 Hot Spots to Take Agency Clients in NYC, Chicago, LA, and Toronto
  • 10 Social Media Meccas: Where to Get Connected
  • The New Breed: 10 PR Blogs to Follow
  • Thumbs Up: Our 10 Favorite Agency Facebook Pages
  • Show Me the Money: 5 Leading Cities for PR Salaries
  • Reputation is Everything: 10 Noteworthy Corporate Winners in Online Reputation


Paolina Milana, EVP, Global Marketing, Marketwire

"So much is changing so fast in the world of communications and in the day-to-day lives of PR and marketing professionals that it's impossible to stay on top of everything. Consequently, we tend to seek out what's relevant to us and our experiences. When something grabs our attention and gives us something to think about, or provides new perspectives into the work we do, that's the kind of content we share and engage with. With 'The Pulse,' we are creating shareable and share-worthy content with a twist."

Brian Pittman, Content Director,

"We are breaking new ground in this partnership by leveraging the resources of both organizations to help companies and the communications professionals who serve them work smart, succeed and enjoy. That's a mission we share as partners."

"The Pulse" is part of a new partnership between Marketwire and that will see the two organizations collaborate on studies, social media and multimedia content, white papers and professional development events through 2011 into 2012. Companies will benefit from resulting original research and content that will help them think strategically about communication and build better relationships with their stakeholders via traditional and new media channels.


About Marketwire

Marketwire advances the way the world communicates by electronically delivering news and information to traditional, new and social media audiences, including newspapers, magazines,databases, analyst terminals, online portals, blogs, and more. Marketwire maximizes the power of its clients' communications by leveraging the latest in search engine optimization, multimedia, social media, monitoring and new technologies. Sysomos, a Marketwire company, provides unparalleled business intelligence for social media through advanced monitoring and analytics. Serving more than 12,000 clients worldwide through 20 offices on four continents, Marketwire is a dominant distributor of company news releases and other communications. Marketwire is majority-owned by OMERS Private Equity, which manages the private equity activities of OMERS Administration Corporation and today has $5.5 billion of investments under management. The group's investment strategy includes the active ownership of businesses in North America and Europe. OMERS Private Equity is headquartered in Toronto, Canada, with offices in New York and London. For further information visit:

For more information, visit us online at and, or on Twitter @marketwire.


An acronym for "Communications Professional Resources Online," is the destination for the answers marketing communications professionals need to be successful, whether they're in PR, IR, corporate communications, marketing or advertising. reaches 67,000+ MarCom professionals with its "Daily Headlines" and enjoys 20,000+ site visitors per month. Its founders include Bruce Merchant, (Chairman & Chief Strategy Officer), Fay Shapiro (Publisher), Todd Fabacher (Chief Information Architect) and Brian Pittman (Content Director). The team brings together a wealth of experience in publishing and services targeted to the business communications sectors—including advertising, investor relations, public relations and marketing. For further information, visit us online at:, Twitter @commprobiz and Facebook

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