SOURCE: Marketwire

Marketwire

September 09, 2010 13:30 ET

Marketwire Secures New Online Content Partnerships, Increases News Distribution Channels in Canadian Markets

TORONTO--(Marketwire - September 9, 2010) -  Marketwire has secured new online content partnerships and continues to increase its news distribution channels in Canadian markets. A sampling of the newly added key online media outlets republishing Marketwire content include:

  • The Canadian Business Journal -- reaching 30,000 individual senior business executives in Canada;
  • The Hamilton Spectator: Thespec.com -- serving Canada's ninth-largest metro area;
  • The Petroleum Services Association of Canada (PSAC) -- the national trade association representing the service, supply and manufacturing sectors within the upstream petroleum industry;
  • MONEY® Canada Limited -- posting business and financial news across Canada in real time; and
  • Radio Canada -- CBC/Radio-Canada, Canada's largest news organization, already part of the Marketwire network, funneling stories to CBC Television, CBC Radio, CBC.ca and CBC News Network. It is just one example of Marketwire working together with media outlets as they branch out from traditional formats to online and digital options requiring even more content.

"Marketwire provides searchable content to online news outlets and blogger sites globally as a free service to our media partners," said Jessica Strange, executive director of media relations. "Content focused on more than 140 unique industries is available as well as content segmented by geography or even language. We're pleased to continue serving our media partners throughout Canada as well as worldwide with dynamic, targeted news for republishing purposes, helping them drive traffic and increase their search visibility."

As one of the world's dominant distributors of content, Marketwire is a leader in providing Canada's news sites with content. With today's readily accessible syndication tools, content continues to be a dominant factor and an important service that the media and public continue to expand and build upon. Additional information about Marketwire's newsfeeds and on becoming a Marketwire content partner is available to media organizations upon request or by visiting Marketwire's Media Relations page.

About Marketwire

Marketwire advances the way the world communicates. Serving more than 12,000 clients worldwide through 20 offices on four continents, Marketwire is a dominant distributor of company news releases and other communications. Marketwire electronically delivers global news and information to traditional and new media outlets including newspapers, magazines, databases, analyst terminals, online portals, blogs, and more. Marketwire specializes in maximizing the power of our clients' communications by leveraging the latest in search engine optimization, multimedia, social media, and new technologies. Most recently, Marketwire acquired Sysomos, the Toronto-based business intelligence solution for social media monitoring and sentiment analysis.

Marketwire is majority-owned by OMERS Private Equity, which manages the private equity activities of OMERS Administration Corporation and today has $4 billion of investments under management. The group's investment strategy includes the active ownership of businesses in North America and Europe. For further information visit: www.omerspe.com.

For more information, visit us at www.marketwire.com.

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